Ochsner Health System Boosts Employee Satisfaction, Saves More Than $600K with GuideSpark Video Solution

Ochsner Health System Boosts Employee Satisfaction, Saves More Than $600K with GuideSpark Video SolutionGuideSpark, a digital employee communications company, announced that Ochsner Health System is using GuideSpark's customized short-form video solution to streamline the onboarding process for employees during the crucial first weeks on the job.

After receiving feedback from employees that the onboarding process was too complex and overwhelming, Ochsner looked to GuideSpark to help communicate important information to new hires, everything from benefits to where to park on the first day. The company now uses GuideSpark's solution to educate, empower and engage employees on myriad topics.

Like many GuideSpark customers, Ochsner was looking for a way to take complicated HR information and make it easily understandable for employees, and accessible on any device. This effort was part of the larger initiative by the company's HR team to leverage technology to better prepare new hires for work at Ochsner. With GuideSpark and other complimentary technologies, the company was able to:

  • Cut clinical to floor readiness time from seven to ten days to three to five days
  • Increase employee participation in online e-learning and training requirements
  • Eliminate two-day, in-person orientations, saving approximately $600,000 to $1M annually
  • Increase employee satisfaction with the first day experience – with 98 percent of new hires agreeing the job matched what they expected

“GuideSpark has provided us with a way to bring new hires the information they need in an effective and engaging way, while also enabling us to effectively measure our efforts,” said Melissa Sparks, Director, Learning and Development, Talent Management at Ochsner Health System. “After implementing these videos, we saw an obvious increase in new hire satisfaction. Our team was also able to cut costs by eliminating multiple days of seminars and production of supporting materials.”

“Our customers are increasingly challenged to help employees access and understand the vast amounts of information that can help them be successful at their jobs,” said Keith Kitani, CEO, GuideSpark. “The new reality is that employees are consuming information in a different way. They need access to engaging information on various devices, anytime and anywhere. Our videos deliver content that reaches employees where they are and measurably improves their experience on the first day – and every day.”

About Ochsner Health System

Ochsner Health System is southeast Louisiana's largest non-profit, academic, multi-specialty, healthcare delivery system. Driven by a mission to Serve, Heal, Lead, Educate and Innovate, coordinated clinical and hospital patient care is provided across the region by nine hospitals, both owned and managed, and more than 40 health centers in Louisiana. Ochsner has been named the Consumer Choice for Healthcare in New Orleans for 18 consecutive years and is the only Louisiana hospital recognized by U.S. News & World Report as a “Best Hospital” across 8 specialty categories. Ochsner employs more than 14,000 employees, over 900 physicians in over 90 medical specialties and subspecialties and conducts over 300 clinical research trials annually.

About GuideSpark

GuideSpark provides a customized and engaging digital employee communications solution for educating employees on complex topics such as benefits, health care reform and compensation programs. Our videos simplify complex HR topics, and transform employees into informed, engaged, and intelligent consumers of company benefits. As a result, GuideSpark's clients are able to improve overall employee satisfaction and retention and save HR time and money. For more information, visit www.guidespark.com.


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