One Direction Discovers Christian Audigier's New Brand Lord Baltimore

One Direction took time out of their busy schedule in December to visit the Lord Baltimore design studio in Culver City. The band's members Niall Horan, Zayn Malik, Liam Payne, Harry Styles, and Louis Tomlinson dropped by to chat with Christian Audigier about his new fashion brand and took the opportunity to be the first to wear Lord Baltimore both on and off-stage.

One Direction are often described as sparking the resurgence in the boy band concept, and of forming part of a new "British Invasion" in the United States. They signed with Simon Cowell's record label Syco Records and have been proclaimed 2012's 'Top New Artist' by Billboard, [1] while The Huffington Post named 2012 "The Year of One Direction".

Lord Baltimore is available online at

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