Industry Pro Newsletter: The Tony Effect: Analyzing Post-Awards Ticket Data
by Alex Freeman - Jun 8, 2026
Following the 79th Annual Tony Awards, this coverage examines the immediate impact of Broadway's biggest night, including data-driven insights into post-ceremony ticket sales and a recap of key event moments. Outside New York, the industry continues to navigate significant organizational shifts, featuring new leadership appointments at the Berkeley and Nottingham Playhouses and strategic developments at the Kennedy Center and Norwich Theatre, alongside reports of major financial milestones at Hartford Stage and the Overture Center.
Industry Pro Newsletter: Kennedy Center Ruling, Broadway's Record Season & New York's $150M Tax Credit Boost
by Alex Freeman - Jun 1, 2026
On the legal and legislative front, a federal judge ordered the removal of President Trump's name from the Kennedy Center and temporarily blocked its planned closure, while New York State added $150 million to its theatrical production tax credit program. Broadway closed out its 2025–2026 season with a new all-time box office record of $1.91 billion, and the Broadway League and Actors' Equity announced a new audition initiative called LEAP.
Industry Pro Newsletter: Doomsday for the American Theater? Not in Milwaukee
by Alex Freeman - May 26, 2026
On the business side, ATG Entertainment is reportedly being prepared for a possible sale by its private equity owner, while Pittsburgh Public Theater terminated its staff ahead of its merger with Pittsburgh CLO — two stories that speak to the consolidation and financial pressures reshaping the industry. Against that backdrop, Milwaukee Repertory Theater stands out as a striking counterexample: the company has nearly doubled its operating budget since 2020, opened a landmark $80 million theater complex, and is expanding its season to 13 productions, fueled by a philosophy of investing in artists and audiences rather than contracting.
Video: Watch a Preview of MRS. CHRISTIE
by Michael Major - May 8, 2026
Milwaukee Repertory Theater has released a new trailer video for MRS. CHRISTIE, Heidi Armbruster's effervescent new comedy now playing through May 10, 2026 at the Ellen & Joe Checota Powerhouse Theater.
Video: First Look at MRS. CHRISTIE at Milwaukee Repertory Theater
by Joshua Wright - Apr 23, 2026
Milwaukee Repertory Theater has released first look footage of MRS. CHRISTIE, Heidi Armbruster's effervescent new comedy now playing through May 10, 2026 at the Ellen & Joe Checota Powerhouse Theater, in a co-production with Cincinnati Playhouse in the Park.
Review: FRIDA...A SELF PORTRAIT at Milwaukee Repertory Theater
by Sofia Ascorbe - Apr 17, 2026
What did our critic think of FRIDA...A SELF PORTRAIT at MilwaaOn a cold April evening, I headed to the Milwaukee Repertory Theater to see FRIDA…A SELF PORTRAIT with my partner and both of my parents who were visiting from out of town. Moments earlier, we had just collectively witnessed live the Artemis II space crew’s successful and safe return to Earth off the coast of California. ukee Repertory Theater?