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Claudio Erlichman

Claudio Erlichman

           Publicist, graduated in Advertising & Marketing from ESPM (Escola Superior de Propaganda e Marketing) and post-graduated from UCSD (University of California of San Diego), School of the Visual Arts and Parson's School/New School (New York).  He presented radio shows on musical theater at Radio Cultura FM and wrote about cinema at the site Pletz.com. In 2006, he organized and directed "Cante-com-a-gente" at Teatro Folha presenting famous musical movies "sing-a-long" sessions, event unprecedented in Brazil.

From 2008 to 2011, he worked in the Official Press of the State of São Paulo – IMESP, where he was executive editor of “Coleção Aplauso” - http://aplauso.imprensaoficial.com.br/, publishing about 310 books. Various books of “Coleção Aplauso” were finalists and winners of Prêmio Jabuti de Literatura (the highest award of Brazilian literature). “Coleção Aplauso” also won the Special Trophy from the Association of Art Critics of São Paulo (APCA), in recognition for the support and encouragement of arts and culture.

Currently, Claudio Erlichman collaborates with Rubens Ewald Filho, the most distinguished critic of cinema in Brazil, in the organization of a collection of guides of movies on DVD and Blu-ray and writes about musical theater in a weekly electronic newsletter “Colunas & Notas”, which is sent to a VIP mailing list of people connected to the area of culture and entertainment. He also works as a producer to the group Conteúdo Teatral (http://www.conteudoteatral.com.br/), where he contributes with advertising creation, develops projects and provides international consulting. Conteudo Teatral manages Teatro Folha, in São Paulo City, and Teatro Amil, in Campinas. There he also has the function of creative advisor for productions, researching for texts and ideas for projects such as:
 

2005 – O Estrangeiro (The Foreigner), by Larry Shue

2008 – O Mala (The Nerd), by Larry Shue

2010 – Enquanto Isso (The Norman Conquests), a trilogy by Alan Ayckbourn

2011– ...E O Vento Não Levou (Moonlight and Magnolias), by Ron Huntchinson

2012 – Equus, by Peter Shaffer

2012 – Um Violinista no Telhado (Fiddler on the Roof), a highly musical theater production, at Teatro Alpha in São Paulo, after a huge success at Teatro Oi Casagrande in Rio de Janeiro, obtaining the rights to produce the play and suggesting the brilliant directors Claudio Botelho and Charles Moeller, along with many other contributions which guaranteed the achievement of this production. 

2013 – A Minha Primeira Vez (My First Time), by Ken Davenport.

2014 – Todos Os Musicais de Chico Buarque em 90 Minutos, by Claudio Botelho e Charles Möeller

2015 – Dez Encontros (Blue Room), by David Hare
2015 – Nine, Um Musical Felliniano (Nine), by Maury Yeston e Arthur Kopit

2016 – Jogo Aberto (It’s Just Sex), by Jeff Gould
2016 – BroadWish - From Shtetl to Broadway, script and direction

2017 - O Empréstimo (El Crédito), by Jordi Galcerán




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BWW Previews: The First Edition of the SAO PAULO MUSICAL THEATER FESTIVAL Announces i PhotoBWW Previews: The First Edition of the SAO PAULO MUSICAL THEATER FESTIVAL Announces its Programming
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BWW Review: Celebrating Nudity, NAKED BOYS SINGING!, an Iconic Musical Revue of Gay Culture, Receives Revival in Sao Paulo
October 15, 2021

Naked Boys Singing! is a musical revue in the traditional style of American vaudeville, with book by Robert Schrock, that features eight actors who sing and dance naked. Directed by Rodrigo Alfer and with Portuguese versions by Rafael Oliveira, the iconic gay musical features André Lau, Aquiles, João Hespanholeto, Luan Carvalho, Lucas Cordeiro, Raphael Mota, Ruan Rairo, Silvano Vieira, Victor Barreto, Tiago Prates and Gabriel Fabri, on the piano.

BWW Review: Musical BRENDA LEE E O PALÁCIO DAS PRINCESAS Spotlights Brazilian HIV/AIDS Activist
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Brenda Lee e o Palacio das Princesas is a musical that brings a bit of the history of Brenda Lee, called the “guardian angel of transvestites”, activist who founded the first support house for people with HIV/AIDS in Brazil. She has a pension for transvestites who, for the most part, live off prostitution. Despite the reality of violence in which they live, inside the house, the transvestites are welcomed by Brenda, who teaches them to want more out of life.

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The show by award-winning author Vitor Rocha, wich will have live seasons from October 2nd, was created entirely during the quarantine and, after having a streaming version, arrives on the stages of Teatro Viradalata, in Sao Paulo

BWW Review: Two Actors and Many Characters Guarantee the Fun In CONSERTO PARA DOIS, O MUSICAL, Custom-Written For the Couple Claudia Raia and Jarbas Homem De Mello
September 29, 2021

Claudia Raia and Jarbas Homem de Mello are ready to return to the stage: Conserto Para Dois, O Musical opens in Sao Paulo on October 1st, at Teatro Procopio Ferreira. The musical is 100% Brazilian and features the two artists splitting up between 12 characters to tell the story of love and obsession of famous bestselling writer Angelo Rinaldi (Jarbas) with film diva and international celebrity Luna de Palma (Claudia).

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With libreto, lyrics and direction by Ze Henrique de Paula and original music and musical direction by Fernanda Maia, the language used is inspired by German cabarets, strongly referenced in Bertolt Brecht and Kurt Weil. George Orwell's Animal Farm takes place on a farm led initially by Mr. Jones. However, dissatisfied with the domination, the animals decide to make a revolution. They organize and expel Mr. Jones from the farm, as they no longer accept being treated as human slaves. Pigs now lead the farm, considering themselves the most intelligent animals. One of the century's greatest writers, Orwell paints a stark portrayal of power's relationship to the individual and society and its processes.

BWW Review: DRAG NIGHTS Opens September 10th on Clube Barbixas de Comedia Revealing New Talents
September 8, 2021

As part of the cultural programming return in Brazil, Rua Augusta will receive an innovative show that will take drag art to one of the most diverse and cosmopolitan streets in Sao Paulo. Drag Nights, a project by drags Thelores and Alexia Twister, will open on September 10, from 9 pm, at Clube Barbixas de Comedia. Always on Fridays, the show is part of the schedule for the resumption of cultural activities in the city with all security protocols.

BWW Review: R&H CINDERELLA Returns to Sao Paulo With Stellar Cast
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One of the most famous stories in universal literature will take Sao Paulo stage. Cinderella, o Musical premieres on September 2, at Teatro Liberdade, after being seen by more than 200,000 people in its previous productions. With Fabi Bang spearheading the new cast, Rodgers & Hammerstein's Cinderella has original direction and a Brazilian version by Charles Moeller and Claudio Botelho, with Vanessa Costa signing the direction of the revival. The show returns in a big way, bringing names like Andre Loddi (Prince Topher), Gottsha (Stepmother), Helga Nemetik (Fairy Godmother), Diego Montez (Jean Michel), in a cast of 22 actors. The production is by Touche Entertainment.

30 Years of GONZAGUINHA's Death Will Be Remembered in a Free Live Streaming Event
May 12, 2021

Luiz Gonzaga do Nascimento, Jr. (September 22, 1945 - April 29, 1991), better known as Gonzaguinha (in Portuguese Little Gonzaga), was a noted Brazilian singer and composer.

BWW Previews: 30 Years of GONZAGUINHA's Death Will Be Remembered In a Free Live Streaming
April 27, 2021

On the 30th anniversary his death, singer-actor Rogerio Silvestre will perform a single presentation at the show GONZAGUINHA: ETERNO APRENDIZ - 30 YEARS OF SAUDADES telling stories and singing songs by the poet who took one dream and left, thinking he was a warrior, with lands and people to conquer.

BWW Previews: The First Edition of the SAO PAULO MUSICAL THEATER FESTIVAL Announces its Programming
April 22, 2021

​​​​​​​With sponsorship by Aldir Blanc Law to support culture, between 22nd and 30th of April, the Festival Paulista de Teatro Musical holds its 1st edition with a lot of entertainment and information. There will be almost 30 hours of programming divided between 17 attractions, including 7 shows, 4 dramatic readings and 6 educational lectures, enlivened by diverse talents, among actors and creatives, well-known on stage.

BWW Review: After a Successful Season in Rio De Janeiro, ELIZETH A DIVINA – O MUSICAL Makes a One Night Only Presentation with Online Broadcast
April 15, 2021

Izabella Bicalho's play, directed by Sueli Guerra, supervised by Joao Fonseca and musical direction by Tony Lucchesi, tells remarkable moments in the history of singer Elizeth Cardoso, nicknamed A Divina (the Divine), her great meetings with friends, historical partners, her passions and her shows. A musical that oozes poetic strength through music, humor, elegance and charisma, trademarks of the artist's personality.

BWW Review: Sung In Forro Classics and Told In Cordel Literature Rhymes, CORDEL VIAJANTE Opens On March 7th
March 4, 2021

The musical show Cordel Viajante, which performs online on YouTube from March 7 to April 11, is a musical journey through Brazilian popular culture, which combines Forro, Cordel Literature poetry and woodcut.

BWW Review: Great Success on Stage O MEU SANGUE FERVE POR VOCE (My Blood Boils For You) Wins Free Virtual Season
February 25, 2021

A great success for more than 10 years, with praise from critics and the public, attended by more than 200 thousand people, the musical comedy O Meu Sangue Ferve Por Você (My Blood Boils for You) runs a virtual season from February 26 to March 21. The play pays homage to the Genero Brega (tacky style), bringing to the scene the story of a troubled loving quadrilateral from corny classics by Sidney Magal, Reginaldo Rossi, Fabio Junior, Gretchen, Rosana, among other icons of Brazilian popular music. There will also be lives with the actors, workshop on cultural projects and humor masterclass.

BWW Review: BARCA DOS CORAÇÕES PARTIDOS Performs Authorial Show With Free Live Streaming
February 19, 2021

Barca dos Coracoes Partidos will present Desancora, its first authorial show, with live and free exhibition over the internet. The show will be broadcast from Teatro Riachuelo stage on February 20 (Saturday), at 8 pm, on YouTube, on the channels of Barca dos Coracoees Partidos, Sarau Agencia and Teatro Riachuelo. DESANCORA - February 20th (Saturday), at 8pm (Brasilia time) - Free streaming on YouTube

BWW Review: Live broadcast of musical A HORA DA ESTRELA or CANTO DE MACABEA, with Laila Garin, celebrates the centenary of Clarice Lispector
December 17, 2020

Clarice Lispector was a Brazilian novelist and short story writer acclaimed internationally for her innovative novels and short stories. Born to a Jewish family in Western Ukraine, as an infant she moved to Brazil with her family, amidst the disasters engulfing her native land following the First World War. With live broadcastring on YouTube channel of Sarau Agencia - youtube.com/sarauagencia) and Arte 1 TV Channel on December 20, at 6 pm, A Hora da Estrela or O Canto de Macabea also stars Claudia Ventura and Claudio Gabriel in the cast, with direction and adaptation by Andre Paes Leme, musical direction by Marcelo Caldi and original score by Chico Cesar.

BWW Review: New Show of Barca Dos Coracoes Partidos JACKSONS DO PANDEIRO - UMA HOMENAGEM SINCOPADA Premieres in Virtual Format
October 8, 2020

Jose Gomes Filho (1919 a?" 1982), more commonly known as Jackson do Pandeiro, was a Brazilian percussionist and singer who received the nickname a??King of Rhythma??. He is described by Allmusic as a key promotor of Northeastern Brazilian musicand one of the most inventive and influential Brazilian musicians. Now Jackson do Pandeiro wins a??syncopated homagea?? with direction by Duda Maia, text by Braulio Tavares and Eduardo Rios and musical direction by Alfredo Del-Penho and Beto Lemos. The show would open in April, was postponed due to the pandemic and will be broadcast live for free on October 10th

BWW Review: OITO (Eight), Directed and Choreographed by Alonso Barros, is Inspired by the Tarot and Makes Comments On the Word, the Body and the Soul.
September 29, 2020

From the union between cinema and theater, the show Oito was born. A contemporary format 'phygital' - physically live and digitally transmitted, remembering that the real world and the digital world are increasingly closer together. Directed and choreographed by the award-winning Alonso Barros, it was written by Luciana Bollina, who stars together with Fernando Marianno. The edition features Renata Sauda, from Casa WaiWai. It is the pioneer tele-theater with a new look. Only two more streamings on Thursdays (October 22nd e 29th), always at 9pm. Tickets from R$ 30 to 80.

BWW Review: Diogo Vilela Honors Cauby Peixoto in CAUBY, UMA PAIXAO, in a Free Live.
September 22, 2020

As part of the project PALCO INSTITUTO UNIMED-BH EM CASA, in its second edition, this icon of Brazilian music will be honored in the monologue CAUBY, UMA PAIXAO, an adaptation by Flavio Marinho of the great musical CAUBY, CAUBY, with DIOGO VILELA. The presentation will take place on September 24 (Thursday), at 8:30 pm featuring translation in Brazilian Sign Language (BSL) and audio description to ensure access for people with hearing and visual impairments.

BWW Review: Renata Ricci Returns to the Stage with the Online Show FRENCH KISS- NA INTIMIDADE
September 10, 2020

a?oeI never imagined acting on a stage for a virtual audience. We are all being challenged by the art of reinventing ourselves a??, says Renata Ricci, actress, singer, dancer and creator of the musical French Kiss- Na Intimidade (French Kiss- In Intimity), which is having a very short season online - September 5th and 12th - at Casa de Artes Operária. The show is an adaptation of her solo French Kiss, a success that celebrated her 10 years of career. The staging will be transmitted by Zoom and tickets start at R$ 20.00.

BWW Review: An All Family Entertainment, VIANOVA AND THE SPACE TRAVELERS Is A New Show Of Lights, Laser, Projections and Music For Pandemic Times
September 10, 2020

VIANOVA E OS VIAJANTES DO ESPACO (VIANOVA AND THE SPACE TRAVELERS) - will open on September 11, at the Ibirapuera Gymnasium Complex, in Sao Paulo, in a structure with more than 6 thousand m2 of scenarios and equipment of the highest technology. Dumont, an enthusiast of space conquest, dedicated years of his life to research and experiments that would allow humanity to travel to outer space. In its former factory, the attraction's playful setting, all its discoveries and even a takeoff platform are kept under lock and key. Now, his faithful squires, Santos and Albert, open the gates of Dumont Industries to reveal all these secrets to the public.



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