Skip to main content
My Shows
News on your favorite shows, specials & more!

The Business of American Theatre – by William Grange

The Business of American Theatre by William Grange

Research guide to the history of producing theatre in the United States ... explores how traditions of investment, marketing, labor union contracts, advertising, leasing arrangements, ticket scalping, zoning ordinances, royalties, and numerous other financial transactions have influenced the art of theatre for the past three centuries ... Richard Rodgers and his keen eye for investment, Jacob Shubert and his construction of the "Bridge of Thighs" for his showgirls at the Winter Garden, the significance of the Disney souvenir shop near the Lyceum Theatre on Broadway, and the difference between losing millions of dollars on a Broadway show and making billions—all in one night. 336 pages.


Available On:
The Business of American Theatre on HardcoverThe Business of American Theatre on Paperback

Publisher: Routledge

Released: 2020

Back to Books...

BroadwayWorld TV


Ticket Central
Hot Show
Tickets From $89
Hot Show
Tickets From $89
Hot Show
Tickets From $72
Hot Show
Tickets From $65