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Ariana Grande Debuts First Fragrance Ariana Grande Debuts First Fragrance
by BWW News Desk - August 19, 2015

Actress and internationally acclaimed recording artist Ariana Grandeannounces her signature scent, ARI by Ariana Grande. The megastar's highly anticipated first fragrance, in partnership with LUXE Brands, is set to take over prestigious retailers globally this September.... (more...)
Chrissy Teigen And Jack Guinness Star In UGG's Winter Campaign Chrissy Teigen And Jack Guinness Star In UGG's Winter Campaign
by BWW News Desk - January 08, 2015

The UGG brand (UGG), a division of Deckers Brands, announced the debut of its Winter 2015 'This Is UGG.' brand marketing campaign starring supermodel Chrissy Teigen and DJ Jack Guinness. For the latest iteration of 'This Is UGG.' a campaign designed to develop an emotional connection with consumers ... (more...)
FashionOne Names Top 10 Stylish Stars of 2014 FashionOne Names Top 10 Stylish Stars of 2014
by BWW News Desk - December 11, 2014

Hollywood icons, music superstars, distinguished socialites and chic royals… Their style is admired by many, envied by some, and followed by all. They are today's trend-setting celebrities, who dictate what people from all over the world want to wear.... (more...)
Macy's Launches New Holiday Arcade for the Season Macy's Launches New Holiday Arcade for the Season
by BWW News Desk - October 29, 2014

This holiday season, Macy's is introducing the Holiday Arcade - in-store gifting shops offering customers an eclectic assortment of distinctive and playful options for every person on their shopping list. Specialty toy and novelty gifts will include a variety of items from Madame Alexander dolls and... (more...)
Lucy Hale Debuts First Collection for Hollister Lucy Hale Debuts First Collection for Hollister
by BWW News Desk - July 31, 2014

Hollister is excited to announce its collaboration with Pretty Little Liars star, Lucy Hale. The actress/musician/fashion 'It' girl put her creative talents to work and designed an all-new collection for Hollister. Lucy's collection includes soft dresses, leggings, skirts, and tops, all easy to wear... (more...)
Mara Roszak Is New Celebrity Hair Stylist for L'Oreal Paris Mara Roszak Is New Celebrity Hair Stylist for L'Oreal Paris
by BWW News Desk - January 09, 2014

L'Oreal Paris, the number one global beauty brand, welcomed renowned celebrity hairstylist Mara Roszak to the brand's impressive roster of experts. Known for creating some of the most talked-about red carpet looks and coined a 'rising star' of Hollywood hair, Mara will lend her expertise for product... (more...)
Fashion Photo of the Day 12/3/13 - Gwyneth Paltrow Fashion Photo of the Day 12/3/13 - Gwyneth Paltrow
by Rachel Stone - December 03, 2013

Gwyneth Paltrow is taking over! She's everywhere - film, food, fashion, lifestyle. Her new web series with pal Tracy Anderson debuted their trailer today and her lifestyle website goop.com is thriving. I then saw Paltrow looking as beautiful as ever at The British Fashion Awards. How she has tim... (more...)
'Fashion Star' Winner Hunter Bell Grows Brand 'Fashion Star' Winner Hunter Bell Grows Brand
by BWW News Desk - December 02, 2013

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Gold Medalist Alex Morgan Is The New Face of ChapStick Gold Medalist Alex Morgan Is The New Face of ChapStick
by BWW News Desk - October 09, 2013

Pfizer Consumer Healthcare, the makers of ChapStick, America's favorite lip balm, announced Alex Morgan, Olympic gold medalist and member of the U.S. Women's National Soccer Team, as the brand's newest spokesperson. Morgan, a long-time ChapStick loyalist, will serve as the first brand spokesperson i... (more...)
Halle Berry Debuts Exotic Jasmine Halle Berry Debuts Exotic Jasmine
by BWW News Desk - August 26, 2013

Captivate your senses with the exotic scent of jasmine, surrounded with an array of sensual blossoms. Introducing Halle Berry Exotic Jasmine, an irresistible scent that is perfectly feminine for today's modern, sexy woman.... (more...)
Macy's Continues Millennials Strategy Macy's Continues Millennials Strategy
by BWW News Desk - July 31, 2013

Macy's announced a continuation of the retailer's Millennial strategy to attract a new generation of customers looking for trend, style and value. As part of its ongoing initiative originally announced in spring of 2012, Macy's introduced or expanded more than 20 brands for spring 2013 and will enha... (more...)
New High Fashion Additions at THE STREET New High Fashion Additions at THE STREET
by BWW News Desk - July 24, 2013

THE STREET (www.TheStreetChestnutHill.com) welcomes a remarkable and truly unique mix of new retailers, poised to open later this year. WS Development, the center's owner, is excited to provide residents with these world-class shopping and dining destinations as they continue to enrich what has alre... (more...)
La La Anthony Joins Caress Fabulistas La La Anthony Joins Caress Fabulistas
by BWW News Desk - July 18, 2013

Living the fabulous life is now a luxury accessible to women everywhere. Style icon and trendsetting star of 'La La's Full Court Life,' La La Anthony is joining the Caress Fabulistas - the hottest beauty and style experts known for flaunting what is fabulous - to show women nationwide how fragrance... (more...)
The Best In Beauty Packaging, Emerging Brands And New Innovations Announced By HBA Global The Best In Beauty Packaging, Emerging Brands And New Innovations Announced By HBA Global
by BWW News Desk - July 12, 2013

HBA Global, the leading product development event for the beauty and personal care industry, announced the winners of several industry awards for innovations in package design, emerging brands and suppliers' new products. With its online communities and show attendees voting, the HBA awards reached ... (more...)
Fashion Photo of the Day 6/4/13 - Alessandra Ambrosia & Karlie Kloss Fashion Photo of the Day 6/4/13 - Alessandra Ambrosia & Karlie Kloss
by Rachel Stone - June 04, 2013

The 2013 CFDA Fashion Awards took place last night at Alice Tully Hall in New York's iconic Lincoln Center. The annual event recognizes outstanding contributions made to American fashion by individuals from all areas of the industry and related arts. Awards were given for excellence in womenswear, ... (more...)
Taylor Swift Partners with Diet Coke & Target to Find Fashion's Next Star Taylor Swift Partners with Diet Coke & Target to Find Fashion's Next Star
by BWW News Desk - May 16, 2013

Extraordinary style isn't limited to high-fashion runways or design studios. Look around any office, college campus or city block and you'll see people with a passion for fashion and an eye for design getting creative and having fun with their individual style.... (more...)
Zoe Alexander UK Debuts Spring Collection of Made to Measure Maternity Zoe Alexander UK Debuts Spring Collection of Made to Measure Maternity
by BWW News Desk - May 02, 2013

The new spring/summer designer maternity clothes collection made in the UK is now available from British brand Zoe Alexander UK, but with a difference.... (more...)
Macy's 'Marilyn Monroe' Collection Launches Today Macy's 'Marilyn Monroe' Collection Launches Today
by BWW News Desk - March 19, 2013

Today, fans of Marilyn Monroe's legendary style can officially shop the starlet's eponymous apparel collection exclusively at 150 Macy's stores and on macys.com/mstylelab. The new line will offer those who covet Marilyn Monroe's coquettish style a combination of flirty and sweet looks that remain tr... (more...)
Fashion Photo of the Day 3/1/13 - Samantha Barks Fashion Photo of the Day 3/1/13 - Samantha Barks
by Rachel Stone - March 01, 2013

I never look this put together after a long flight! Samantha Barks was photographed at Heathrow International Airport moments after she landed from Los Angeles. Barks had a whirlwind Oscars weekend complete with a performance alongside her cast member the film Les Miserables.... (more...)
Kim Kardashian Launches Pure Honey Kim Kardashian Launches Pure Honey
by Rachel Stone - February 01, 2013

In Kim Kardashian's 'off' time she had a whirlwind trip to Paris to attend Stéphane Rolland's couture show, keep boyfriend Kanye West company while he recorded his new album and pose for an ad campaign for her latest fragrance: Pure Honey.... (more...)




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