Gilt Launches Donate Today, Save Tomorrow To Benefit Hurricane Sandy Relief Organizations
Gilt launched Donate Today, Save Tomorrow initiative. The effort will support economic recovery and aid residents and businesses impacted by Hurricane Sandy.
Gilt.com/give is the noncommercial site developed by Gilt for individuals to donate funds to the hurricane relief effort. In return for $25, $50 or $75 contributions, donors will receive a voucher for a discount of up to 50% off, or other offerings provided by participating merchants.
Currently there are over 70 participating merchants from eight states, with more merchants signing up each day. Vendors across the country from New York to Chicago to San Francisco have joined the effort, including Tribeca Grill, Delmonico's, Setai Spa Wall Street, Clifton Charles, Bindle & Keep, Fatty Cue and Orla Kiely. Heavily impacted merchants unable to offer a discount will be highlighted in the directory so that Donate Today, Save Tomorrow can help aid them in their recovery process by encouraging donors to patronize their businesses. Marketing partners for this initiative include NYC & Company, AOL, Tumblr, Virgin America, Klout, Kelsi Dagger and Pour La Victoire.
100% of proceeds from donations will go directly to one of six relief organizations aiding communities impacted by the storm. The organizations are the Mayor's Fund to Advance New York City, Robin Hood Foundation, City Harvest, Habitat for Humanity, Food Bank NYC, and the Hurricane Sandy New Jersey Relief Fund.