Casual Male Retail Group Opened DESTINATION XL® Men's XL Apparel Store in Richmond
Casual Male Retail Group, Inc., a large retailer of men's XL apparel, opened a new Destination XL® store in Richmond, Virginia. Located at Parc Place at Short Pump, 11736 W. Broad Street, the DXL® store is a new men's superstore catering to the fashion needs of men who wear sizes XL and up.
The most important factors for men who shop XL sizes are access to a merchandise selection ranging from current trends to their favorite classic looks, plus the confidence that their selections will fit comfortably. According to the U.S. Census Bureau, approximately 50% of U.S. adult men have a waist size of 40” or greater. There are currently few options in Richmond for these men to purchase fashionable clothing that fits and often they are relegated to shopping the end of the rack at the major department stores where they are forced to choose from the limited selection available in their size, making Destination XL a greatly needed addition to the marketplace.
Destination XL offers more than 100 brands from CMRG's existing apparel businesses, Casual Male XL, Rochester Big & Tall, and ShoesXL, with selections ranging from private labels, sure to appeal to the value-conscious shopper, to the hottest designer brands such as Lacoste, Michael Kors, DKNY Jeans, Lucky Brand Jeans, Robert Graham and more. The DXL store carries product assortments in sizes starting at XL along with tall sizes, plus waist sizes from 40” and up as well as shoe sizes 10-16 in widths to 4E, all in a spacious, welcoming environment built just for men. The DXL store provides a unique shopping experience with conveniences such as knowledgeable associates to help customers put together the perfect outfit and in-store tailoring to ensure the best fit.
“The DXL concept is an emerging and innovative retail offering that is attuned to our customers' needs and we are excited to open our latest store in Richmond," says David Levin, President and CEO of CMRG. "Our customers seek choices, value, convenience and a unique shopping experience which DXL stores offer. We are confident that our success in other markets will be replicated here in Richmond."