Genghis Grill Launches the First Ever Social Media-Driven Music Tour

By: Dec. 16, 2010
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On December 11, Genghis Grill marked the beginning of the first ever social media-driven music tour, Genghis Live. Local band Don't Wake Aislin and local artist Bernadette "Dette" Buentipo battled their talents to see who could get the most Twitter Tweets and Facebook Posts for the tour. The winner that won $500 and had the most social media buzz was Don't Wake Aislin, with about 75 Facebook Posts and Twitter Tweets, with Dette Buentipo having 53 Facebook Posts and Twitter Tweets. Genghis Grill's Fan Page and Twitter Page gained about 300 followers Saturday afternoon.

"I think this is a very cool idea and It's great to reach out to fans through a different platform, and we're really excited to be a part of Genghis Live," said Brandon Brown, guitarist for Don't Wake Aislin.

The first stop was in Dallas, TX at the Genghis Grill in the Uptown area off Lemmon Ave. where they also donated 15% of the event's sales to the North Texas Food Bank, making sure that those in need during the holiday season will have a meal to enjoy.

Three more stops for the Genghis Live tour will be held in Houston, Atlanta and the final stop, Austin, TX, which will be held during the legendary South By Southwest Tour. Bands that will be performing in these markets will be announced on GenghisGrillTV.com.

GenghisGrillTV.com was created by Genghis Grill to provide another avenue for their loyal fans to socially interact. At GenghisGrillTV.com fans can upload photos, videos and submit their stories that relate to the Genghis Grill experience.

Genghis Grill, the largest Mongolian Grill in the US, is well-known for its fresh, hot and healthy food, and for its style of fun service. It offers a Heart Healthy dining option along with an array of recipes to choose from KHAN'S KITCHEN (food bar) where one can "build your own bowl" from 14 proteins, 12 seasonings, 30 veggies, 15 sauces, and 6 starches.

Today, Genghis Grill is a segment leader when it comes to Mongolian Barbecue, with 55 units in 16 states. Genghis Grill has been ranked #2 on the Fast Casual Top 100 Movers and Shakers and ranked #6 on the Future 50 list by Restaurant Business magazine.

For more information on band, Don't Wake Aislin, and artist, Dette Buentipo, visit http://www.facebook.com/dontwakeaislin and http://www.facebook.com/dettebuentipo



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