New App Incredimail Adds Browser, Photo Inbox & More for iPad Users
The app redesigns the inbox, unifies multiple email accounts, creates a photo inbox from your friends and family Facebook photos, and elevates messages so their contents can easily be seen by users at a glance, in an intuitive "magazine-by-touch" format.
"The team has been focused on the vision of bringing a new look to email and we're proud to deliver some exciting new tweaks to the best of traditional email."
"We love email and believe it is, and will remain, a vital form of communication for years to come. But the new Incredimail is more than that. It is both a unified messaging application, including a photo inbox, as well as a bold new step in recreating the experience as needed for a multi-screen world, especially for newer mobile formats that have seen explosive growth," said Josef Mandelbaum, CEO of Perion. "We think users, especially our users, are going to love Incredimail for the iPad. It changes the entire email experience, tailored just for devices like the iPad. We look forward to extending this quality experience to the iPhone, Android and other devices later this year and eventually even bring this exciting new email to the desktop."
In its recent survey1, Perion found that consumers, especially second wave adopters, now prefer the iPad for reading and writing email, beating out PCs and smartphones by a wide margin. But the survey also found that typically passionate iPad users were not as pleased as they could be with their current email choices. Previous email applications were designed for the PC era, and until now, there has not been a major rethink of the email experience for a multi-screen mobile world.
Incredimail's striking visual design provides innovative functionality for users, to easily view and share email content, including articles, photos and videos. Incredimail redesigns the email experience, bringing the elegance and ease-of-use consumers love from the iPad to their inboxes.
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