GPS Fitness Watch Market to Grow 50% in 2013 Regardless of Apple Rumors, Says ABI Research

Related: Digital Watch, News

GPS Fitness Watch Market to Grow 50% in 2013 Regardless of Apple Rumors, Says ABI Research

Whether the Apple smart watch rumor is true or not, the GPS fitness watch market is set to reach $1.07 billion in 2013, according to ABI Research's latest quarterly "GPS & GNSS" Market Data which forecasts fitness watches split by price tier.

Senior analyst Patrick Connolly said, "Low cost watches rapidly emerged in 2012, and are forecast to take a significant chunk of the market in 2013. From a competitive point of view, projected GPS IC shipment estimates indicate leading watch, fitness apparel, and electronics vendors are planning to release new products in this space in 2013. In 2012, Motorola's MOTOACTV watch was a great example of how a new entrant can instantly win market share with a strong feature set and good price point."

But it's not just the established names that are getting involved. At CES, there was a lot of activity around health/fitness watches from start-ups such as Leikr, Pebble, Basis and others. I'm Here and Bia Sport could shake up the GPS fitness device market in 2013 with cellular-connected GPS fitness watches. There is also a huge opportunity for smaller players to work with major application developers like Runkeeper, as a distribution channel. Device manufacturers need to accept that users now have a familiarity and bank of data with certain applications. The ability to tie in data from a device rather than migrating to a whole new analytics package will be enticing for many.

Dominique Bonte added, "There have already been unfounded rumors around Apple in 2013, so let's wait and see. If an Apple watch did feature integrated GPS, it would no doubt significantly boost shipment forecasts in 2013."

These findings are part of ABI Research's GPS & GNSS (http://www.abiresearch.com/research/service/gps-gnss/) Research Service.




More On: Digital Watch, News



Comment & Share

Related Links
ChemImage Presents Latest Research on Molecular Chemical Imaging of Kidney Cancer Tumor Margins at Biomedical Optics ConferenceChemImage Presents Latest Research on Molecular Chemical Imaging of Kidney Cancer Tumor Margins at Biomedical Optics Conference
April 24, 2014
Hearst Corporation Acquires CareInSync Hearst Corporation Acquires CareInSync
April 24, 2014
WebMD Launches Medscape MedPulse Medical News App for iPhone and iPadWebMD Launches Medscape MedPulse Medical News App for iPhone and iPad
April 24, 2014
Health Briefs TV Segment Focuses on Weight LossHealth Briefs TV Segment Focuses on Weight Loss
April 24, 2014
More than 500 Volunteers Expected to Converge at Seattle's International District April 26 for Annual Cleanup as Part of Nationwide Comcast Cares DayMore than 500 Volunteers Expected to Converge at Seattle's International District April 26 for Annual Cleanup as Part of Nationwide Comcast Cares Day
April 24, 2014


About Author

Subscribe to Author Alerts

Subscribe for News & Specials