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Grammy Award-Winner Sheryl Crow Wants Your Jeans
by BWW News Desk - April 21, 2015
Ten years. Ten days. Ten homes. Ten-thousand jeans. On behalf of the Cotton Incorporated Blue Jeans Go Green denim recycling program, nine-time Grammy Award-winning singer-songwriter Sheryl Crow is asking consumers to recycle their unwanted denim to help rebuild New Orleans, an area still feeling th... (more...)
J.Crew Brands Continues Blue Jeans Go Green Partnership
by BWW News Desk - November 03, 2014
J.Crew brands has announced their continued participation in a fall denim drive in partnership with Cotton Incorporated's Blue Jeans Go Green denim recycling program in J.Crew and Madewell retail stores. The drive first kicked off in 74 Madewell stores on August 12, while J.Crew's 269 participating ... (more...)