BOLDFACE Group Expands Kardashian Beauty Line in CVS Stores
BOLDFACE Group, a celebrity beauty licensing company, announced that CVS has expanded the Kourtney, Kim and Khloe Kardashian beauty line offering at their stores after a successful launch during the holiday season.
The full launch assortment by Kourtney, Kim and Khloe includes four unique mascara offerings, Joystick long lasting moisturizing lipstick and Honey Sticks wild honey flavored lip gloss. All products bring a luxury feel and quality to the mass customer, with exquisite formulas to emulate the eyes, lips and complexion looks for which the Kardashians are famous. BOLDFACE has already secured distribution with Ulta (NASDAQ: ULTA) and Duane Reade (NYSE: WAG) among others for the Kardashian Line of cosmetics and beauty products.
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