American Eagle Outfitters to Open First Store in Mexico

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American Eagle Outfitters to Open First Store in Mexico

American Eagle Outfitters, Inc. confirmed the opening of its first company owned and operated store in Mexico City. The store will open February 20th, 2013 and will be located in the Perisur's shopping center, a mall located in the south part of Mexico City. Aligning with its strategy plan to fortify and expand in North America; AEO plans to open a series of vertically owned and operated stores in Mexico. Each AEO store will include an Aerie presence either in shop-in-shop or side-by-side form.

"We plan to open six company owned stores this year, and to profitably scale the business over the next several years. We view Mexico as an important launch that will drive our longer-term approach to global expansion."

"Mexico presents an exciting market opportunity for AEO, where we have evidence of strong brand acceptance through the positive response to our Mexico-specific e-commerce site which we launched in fall of 2012 bringing a multi-channel experience to our customers," said CEO Robert Hanson. "We plan to open six company owned stores this year, and to profitably scale the business over the next several years. We view Mexico as an important launch that will drive our longer-term approach to global expansion."

In 2012, American Eagle Outfitters successfully licensed stores in Japan, Israel and Poland and continues to grow its presence in the Middle East. American Eagle Outfitters is currently present in 13 countries and ships online to 77 countries internationally.

About American Eagle Outfitters, Inc.

American Eagle Outfitters, Inc. (NYSE: AEO) is a leading global specialty retailer offering high-quality, on-trend clothing, accessories and personal care products at affordable prices under its American Eagle Outfitters and Aerie brands. The company operates more than 1,000 stores in North America, and ships to 77 countries worldwide through its websites. American Eagle Outfitters and Aerie merchandise also is available at approximately 50 international franchise stores in 13 countries. For more information, please visit www.ae.com.




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