Intermix and Gap Partnership Near?

Related: Intermix, Gap, Apparel

Intermix and Gap Partnership Near?

Luxury boutique Intermix may be launching it's own label with a new partnership with Gap, Inc. reports WWD. Gap and Intermix are two names I never thought would be put in the same sentence, let alone partnership. The deal is just in it's beginning stages and it seems that the high end, contemporary store could benefit from Gap's huge presence.

WWD speculates: "In an ideal world, [Intermix] is hoping to connect with a partner that has a bigger platform either in the U.S. or internationally, with the goal toward working together on expanding Intermix's footprint. The company hasn't ruled out the possibility of working with a partner that also has some sourcing experience that can help Intermix launch its own private label. That's where Gap could come in and provide some expert merchandising and retail know-how, whether across the U.S. market or internationally, and even in the e-commerce arena, presuming the parties are able to reach an agreement."




More On: Intermix, Gap, Apparel



Comment & Share

Related Links
EXPRESS Opens First Factory Outlet StoreEXPRESS Opens First Factory Outlet Store
April 18, 2014
Geneva Watch Group Names New CEOGeneva Watch Group Names New CEO
April 18, 2014
White House Black Market Opening in at Fort Worth's Sundance SquareWhite House Black Market Opening in at Fort Worth's Sundance Square
April 17, 2014
Jourdan Dunn is the New Face of MaybellineJourdan Dunn is the New Face of Maybelline
April 17, 2014
Mary Katrantzou Teams Up with AdidasMary Katrantzou Teams Up with Adidas
April 16, 2014


About Author

Subscribe to Author Alerts

Subscribe for News & Specials