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Lyric Culture Line Launches Exclusive Jimi Hendrix Line at Bloomingdale's

Related: Lyric Culture Line, Bloomingdale's, Apparel
Lyric Culture Line Launches Exclusive Jimi Hendrix Line at Bloomingdale's

Lyric Culture, the music inspired lifestyle brand driven by the lyrics of legendary musical artists, announced the launch of its new Jimi Hendrix men's collection, exclusively at Bloomingdale's nationwide.

With input from Experience Hendrix, LLC, the family-owned company whose mission is to preserve and protect the musical legacy of Jimi Hendrix, Lyric Culture created exclusive designs featuring the lyrics to Jimi Hendrix's most celebrated songs along with imagery of the music legend, named the Greatest Guitar Player of All Time by Rolling Stone. The collection of graphic screen print tees, scarves, men's dress shirts, hoodies and cuff links (retail $48-$98) will hit the floor at Bloomingdale's stores in early November coinciding with what would have been Hendrix's 70th birthday this month.

An interactive kiosk on loan from Seattle's Experience Music Project permanent Jimi Hendrix exhibit, will offer viewers in the landmark Manhattan store an opportunity to see the source of Jimi's handwritten lyrics, the inspiration behind the Lyric Culture's Hendrix collection.

Bloomingdale's 59th Street, as well as all other Bloomindales locations, nationwide, will also offer original Jimi Hendrix recordings that have been released by Experience Hendrix through its partnership with Sony's Legacy division. Titles include Valleys of Neptune, Axis: Bold As Love, Are You Experienced, Electric Ladyland, and many others in CD and LP formats.

In conjunction with Lyric Culture's 'shop in shop' launch at Bloomingdale's Manhattan flagship on 59th Street, Janie Hendrix, CEO of Experience Hendrix LLC and sister of Jim Hendrix, will be signing copies of Jimi Hendrix: The Ultimate Lyric Book, just published by Backbeat Books on Thursday, November 8 from 6 to 8 PM. The book, which Janie compiled, contains the words to all the Hendrix classics fans have rocked along to for years as well as unpublished songs from previously undiscovered sources. This personal collection includes numerous examples of Jimi's lyrics, and photos -- many never before published -- accompany every song. Music Radar called Jimi Hendrix: The Ultimate Lyric Book "a fascinating visual examination..." The combination of the Lyric Culture collection, the original Hendrix music catalog and the Ultimate Lyric Book represents a first in terms of aggregating such a vast array of Hendrix-branded products under one roof.

An appearance by Billy Cox, the bassist who worked with Jimi Hendrix in concert and in the studio as part of both Jimi Hendrix Band of Gypsys and the Jimi Hendrix Experience, will be a highlight of the November 8 session. Billy Cox met Jimi Hendrix when both were serving the US Army and became fast friends thereafter, playing the southern 'chitlin' circuit' together before Hendrix departed for England on the road to stardom. Billy will be joined by guitarist Eric Gales who, along with Buddy Guy, Jonny Lang, Dweezil Zappa, Kenny Wayne Shepherd and Cox, has performed for audiences nationwide as part of the annual Experience Hendrix tribute concert tour. Gales, like Hendrix before him, is a blues-based guitarist who is left-handed and plays his instrument upside down. 


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