Broadway Theatre Project Welcomes Jed Bernstein 7/9

Broadway Theatre Project welcomes Jed Bernstein to teach on July 9.

Jed recently launched "Above The Title Entertainment," a new Broadway/Television production company and marketing consultancy that combines his skill at marketing and promotion with love for the theatre. His first production, "Don't Quit Your Night Job," opened off-Broadway in 2007 and his first Broadway venture "Passing Strange" was nominated for 7 Tony Awards. For 11 years he was President of the League of American Theatres and Producers where his many initiatives included Kids' Night on Broadway; serving as Executive Producer on "Broadway on Broadway" a national television program and "Broadway Under the Stars," a summer music event that is televised locally every June on WCBS TV. He was instrumental in leading Broadway's recovery after 9/11 with, among other efforts, the producing and directing of the New York Loves America concert tour. Jed serves as Executive Director of The Commercial Theater Institute, the 28 year old program dedicated to the training and education of new producers.  He has also taught a graduate class in advertising and marketing at New York University, and for the past seven years has lectured at Yale University's School of Management and the Yale School of Drama. He is a graduate of the University of Pennsylvania, holds an MBA from Yale, and currently has a board appointment with The Actor's Fund. 

The Broadway Theatre Project (BTP) is a unique musical theatre program entering its 17th year. Based on the premise that studying with professionals who are actively working in their field is an essential way to hone one's craft, BTP apprentices study for three weeks with these artists and educators who come from the worlds of theatre, film and television. During this intensive three week musical theatre course, students attend classes in acting, dance, voice and writing. Emphasis is not only placed on the individual art forms but also on the collaborative process and the collective creation of art. Held on the campus of The University of South Florida, the Project concludes with a musical performance at the Tampa Bay Performing Arts Center.

Photo by Ben Strothmann.

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