Barneys Teams Up with Instagram On InstaStop During NYFW

Related: Barneys New York, Instagram, New York Fashion Week

Barneys Teams Up with Instagram On InstaStop During NYFW

Big news, y'all: Barneys New York and Instagram are partnering up to create a first-of-its-kind experience-we're calling it an InstaStop-during New York Fashion Week.

Starting today, you can head to the 5th floor at our Madison Avenue flagship, take photo of your shoes at our InstaStop using the hashtags #PERFECTPAIRS and #BNYFW, and have your soles displayed on screens around the store and at locations across the city like Milk Studios and Lincoln Center. (If you can't make it to the store, you can still post to Instagram using our hashtags to have your 'grams considered.) The photos will be featured alongside a curated selection of snaps from designers, models and editors, providing a Barneys-eye view of Fashion Week.

To put you in the mood, we asked the authorities over in the Fashion Office, Tomoko Ogura and Laura Stoloff, to share some of their own shoe selfies. Check out the 10 pairs of heels, flats and booties they picked out specifically for NYFW-and then share your own Fashion Week footwear photos on Instagram. (Don't forget to include #PERFECTPAIRS AND #BNYFW!)




Comment & Share

Related Links
Gap Inc. Announced New Creative Director and Executive VP of Design for Banana RepublicGap Inc. Announced New Creative Director and Executive VP of Design for Banana Republic
April 15, 2014
Gap Debuts 'Lived-In' Spring CampaignGap Debuts 'Lived-In' Spring Campaign
February 19, 2014
The Kardashians Launch KKids Exclusively At Babies'R'UsThe Kardashians Launch KKids Exclusively At Babies'R'Us
February 19, 2014
Belk Teams Up With HelloWorld to Give Brides-to-Be Their Dream Wedding and Private Concert With Edwin McCainBelk Teams Up With HelloWorld to Give Brides-to-Be Their Dream Wedding and Private Concert With Edwin McCain
February 19, 2014


About Author

Subscribe to Author Alerts

Subscribe for News & Specials