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The Ambassador Theatre Group Runs 'The Shows Will Go On' Ad Campaign

The Ambassador Theatre Group Runs 'The Shows Will Go On' Ad Campaign

The Ambassador Theatre Group (ATG) is running a nationwide series of ads championing British theatre and encouraging people to support venues when they reopen.

Adam Speers, executive producer (ATG) said: "As with many arts organisations we pre-purchase outdoor space to advertise our portfolio of shows. We wanted to use this collateral we already have in place to do something positive for the industry as a whole, and encourage audiences to support theatres when they are up and running again."

The ads will run on the Tube from 6 April, and also in national newspapers.

Read more on how the industry is responding to the Covid-19 outbreak here, and get all the latest news updates here


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