Stewart F. Lane and Bonnie Comley Photo

From: Photo Coverage: BroadwayHD and Broadway & Beyond Theatricals Debut Film Slate at APAP Conference

BroadwayHD debuted their slate of digital captures with Broadway & Beyond Theatricals at The APAP Conference at the Midtown Hilton to an extremely receptive and enthusiastic crowd. The BroadwayHD and Broadway & Beyond Theatricals partnership provides an opportunity for participating performing arts venues to attract new audience members in their communities. Theaters can offer these screenings featuring marquis talent at more flexible times and a lower cost to patrons than a live stage show, which could appeal to less traditional theater audiences such as college students and young professionals. The digital captures of these Broadway hits also provide theaters with the opportunity to introduce new audiences to their venues, alongside a variety of other programming and potentially create return customers for future events.