Tessitura Specialist - Shakespeare Theatre Company

ABOUT SHAKESPEARE THEATRE COMPANY

For over 30 years the Shakespeare Theatre Company has dedicated itself to being the nation’s premier classic theatre. By focusing on works with profound themes, complex characters and heightened language written by Shakespeare, his contemporaries and those playwrights he influenced, STC’s artistic mission is unique among regional theatres: to bring to vibrant life groundbreaking, thought-provoking and eminently accessible classic theatre in a uniquely American style. Led by internationally acclaimed Artistic Director Simon Godwin, STC is deeply committed to equity, diversity and inclusion on its stages and within its staff and board.



JOB DESCRIPTION

Under broad direction from the Senior Director of Marketing and Communications, the Tessitura Specialist will be an integral part of the department, enabling its members to enjoy accurate reporting, robust segmentation for marketing initiatives, and enhanced user experience for the company’s 350,000 household database, helping STC to reach its significant revenue goals for ticket sales (subscription, package, individual, special event) and Education based sales such as Camp Shakespeare and Classes for youth and adults.



DUTIES & RESPONSIBILITIES

• Develop, maintain, improve, and disseminate accurate new and existing reports using Tessitura Analytics to enable the Marketing and Communications department and Senior Leadership to plan and execute nuanced marketing and communications strategies

• Train key staff members to utilize newly developed protocols and systems within Tessitura to streamline process, improve customer service, and ensure optimal data acquisition

• Help maintain proper Tessitura database hygiene

• Develop and maintain excellent customer experience

• Build and disseminate detailed, segmented lists for mail/email/phone marketing campaigns, including custom research/queries as needed

• Spearhead robust UX support/development on an ongoing basis based on customer usage and best practices

• Maintain detailed knowledge and expertise about Tessitura utilizing Analytics and TNEW to optimize customer experience, information capture, and internal reporting efforts

• As a key member of the team, work collaboratively with others to effectively plan, implement, and learn from sales campaigns

• In conjunction with the existing Database Administrator, liaise with Tessitura to keep STC informed of key future developments, improvements, changes within the world of Tessitura, particularly as they affect the Marketing and Communications department



SKILLS & QUALIFICATIONS

• Exceptional expertise with Tessitura, both front and back end

• 2+ years of robust experience with Tessitura, TNEW and Analytics

• Able to come to work promptly and regularly

• Able to take direction and work well with others

• Able to work under the stress of deadlines

• Able to concentrate and perform accurately

• Able to react to change productively and to handle other tasks as assigned

• Excellent interpersonal, verbal, and written communications, with a penchant for clarity, thoughtfulness, imagination, and empathy

• Creativity, energy, confidence, and integrity; high level of discretion and respect for patron privacy; sensitive to confidentiality and ethical considerations related to patron information

• Initiative and independence; the ability to work well solo or as part of the team

• Problem-solver in fast-paced, multi-faceted, dynamic organization

• Passion for the mission of the Shakespeare Theatre Company



ADDITIONAL

• Base salary starting at $65,000 annually

• Work on nights or weekends is possible for subscription rollovers, special events, etc. Normally this will be a standard 40-hour week


Salary: Base salary starting at $65,000 annually