RATINGS: How Did ABC's THE LITTLE MERMAID LIVE! Fare Against Past Live Musicals?
ABC's "The Wonderful World of Disney Presents The Little Mermaid Live!" scored a massive 2.6 rating/12 share in Adults 18-49 to stand as the highest-rated made-for-TV musical on any network in nearly 4 years - since Fox's "Grease" on Sunday, 1/31/16. In fact, "The Little Mermaid Live!" stood as the top-rated entertainment telecast on any network since the May series finale of CBS' "The Big Bang Theory" - since Thursday, 5/16/19. "The Little Mermaid Live!" was easily the highest-rated program of the night in Adults 18-49 (2.6/12), dominating NBC's "The Voice" (1.3/6) and "This Is Us" (1.3/6) by 100% each.
"The Little Mermaid Live!" was Tuesday's No. 1 most social entertainment telecast across broadcast and cable, earning 716,000 total social interactions across Instagram (43%), Twitter (43%) and Facebook (14%).
The Little Mermaid Live! brought in over 5 million more viewers than the previous live musical, January's Rent on Fox. Rent, however, could only be performed semi-live, due to a cast member injury. Rent drew a 1.4 rating among adults 18-49 and 3.415 million total viewers, which was the lowest of all the live-TV musicals
The Little Mermaid Live!'s 2.6 rating among adults 18-49 put it in fourth place behind NBC's The Wiz Live!, Fox's Grease, and the first ever modern live-musical, NBC's The Sound of Music Live!.
ABC won Tuesday night's ratings among adults 18-49 and came in second place in total viewers behind CBS.
"The Wonderful World of Disney presents The Little Mermaid Live!" honored the 30th anniversary of the beloved animated classic through a never-before-seen hybrid format that will take viewers on a magical adventure under the sea as live musical performances by a star-studded cast are interwoven into the broadcast of the original feature film. The production stars Auli'i Cravalho as Ariel, Queen Latifah as Ursula, John Stamos as Chef Louis, Shaggy as Sebastian, Graham Phillips as Prince Eric and Amber Riley in a newly created role, The Emcee.
Photo Credit: ABC/Mitch Haaseth