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ABC's GOOD MORNING AMERICA Names Lara Spencer New Third AnchorABC's GOOD MORNING AMERICA Names Lara Spencer New Third Anchor
April 18, 2014

According to Variety, Lara Spencer, who previously served as the newsreader on ABC's GOOD MORNING AMERICA has been promoted to anchor. With the recent departure of Josh Elliot, Spencer will stand alon... (more...)


Mindshare and The Weather Company Partner to Bring Weather Insights to Real-Time MarketingMindshare and The Weather Company Partner to Bring Weather Insights to Real-Time Marketing
April 17, 2014

Mindshare North America and The Weather Company announced today a formal, non-exclusive partnership whereby The Weather Company's WeatherFX data platform is leveraged by Mindshare to inform media deci... (more...)


Stephanie Bloch Chambers & C. Russell Muth Sign Overall Deals with NBCUniversal's Wilshire StudiosStephanie Bloch Chambers & C. Russell Muth Sign Overall Deals with NBCUniversal's Wilshire Studios
April 16, 2014

Known for producing hundreds of hours of creative and highly entertaining, original non-scripted programming, Wilshire Studios, a division of NBCUniversal Cable Entertainment, is ramping up its devel... (more...)


Federal Alliance for Safe Homes (FLASH)' Receives Outstanding Achievement Award from National Hurricane ConferenceFederal Alliance for Safe Homes (FLASH)' Receives Outstanding Achievement Award from National Hurricane Conference
April 16, 2014

ORLANDO, Fla., April 16, 2014 /PRNewswire-USNewswire/ The National Hurricane Conference award committee today presented the Federal Alliance for Safe Homes (FLASH) with the Outstanding Achievement Aw... (more...)


Discovery Channel to Air EVEREST JUMP LIVE, 5/11; Watch a Preview!Discovery Channel to Air EVEREST JUMP LIVE, 5/11; Watch a Preview!
April 14, 2014

Discovery Channel announced today that EVEREST JUMP LIVE will broadcast live on Sunday, May 11 beginning at 9 PM ET/6 PM PT (weather permitting). (more...)


Ora.TV Premieres REAL GIRL'S KITCHEN With Host Haylie DuffOra.TV Premieres REAL GIRL'S KITCHEN With Host Haylie Duff
April 09, 2014

NEW YORK, April 9, 2014 /PRNewswire/ Actress and author Haylie Duff has partnered with the multi-platform digital network Ora.TV to debut her lifestyle docu-series, REAL GIRL'S KITCHEN, premiering Wed... (more...)


Photo Flash: Tony Bennett & More Attend WNET's 20th Annual Gala SalutePhoto Flash: Tony Bennett & More Attend WNET's 20th Annual Gala Salute
by BWW Special Coverage - April 09, 2014

WNET, parent company of New York's public television stations THIRTEEN and WLIW21 and operator of NJTV raised 2.7 million dollars at its 20th Annual Gala Salute, which took place on Tuesday, April 1, ... (more...)


ScanLife Mobile App Joins SessionM's Mobile Loyalty NetworkScanLife Mobile App Joins SessionM's Mobile Loyalty Network
April 09, 2014

ScanLife mobile app users can earn mPOINTS (or “mobile points”) by completing in-app activities that ScanLife wants to reward, like interacting with barcodes and QR Codes they discover i... (more...)


The Weather Channel Returns to DIRECTVThe Weather Channel Returns to DIRECTV
April 08, 2014

The Weather Channel will return to DIRECTV (channel 362) tomorrow as both companies have settled on a new agreement, the financial terms of which were not disclosed. (more...)


Fabien Cousteau's Mission 31 Splashdown Commencing June 1 at Aquarius Fabien Cousteau's Mission 31 Splashdown Commencing June 1 at Aquarius
April 08, 2014

KEY LARGO, FL(Marketwired - Apr 8, 2014) - The countdown to Fabien Cousteau's Mission 31 is underway with final preparations in progress for the documentary filmmaker and his team. They will live and... (more...)


Quantcast Adds Advertising Industry Leader Mike Kelly To BoardQuantcast Adds Advertising Industry Leader Mike Kelly To Board
April 03, 2014

SAN FRANCISCO, April 3, 2014 /PRNewswire/ Quantcast, a technology company specialized in real-time advertising and audience measurement, announced today that Mike Kelly, an accomplished executive, in... (more...)


SessionM Expands Their Mobile Loyalty Product Suite With New Marketing Tools To Help Mobile Publishers Better Understand And Connect With UsersSessionM Expands Their Mobile Loyalty Product Suite With New Marketing Tools To Help Mobile Publishers Better Understand And Connect With Users
April 02, 2014

BOSTON, April 2, 2014 /PRNewswire/ SessionM, the leading mobile loyalty platform that powers consumer engagement across hundreds of leading apps, today announced a new suite of tools for mobile publis... (more...)


Mobiquity Launches Healthcare Business UnitMobiquity Launches Healthcare Business Unit
April 02, 2014

BOSTON, April 2, 2014 /PRNewswire/ Mobiquity (www.mobiquityinc.com), a mobile engagement provider creating innovative solutions that drive business value, today announced it has created a new healthc... (more...)


Scoop: ACCESS HOLLYWOOD LIVE on NBC - Week of March 31, 2014Scoop: ACCESS HOLLYWOOD LIVE on NBC - Week of March 31, 2014
by TV Scoop - March 31, 2014

Get all the scoop on ACCESS HOLLYWOOD LIVE, airing on NBC for the week of March 31, 2014! (more...)


Scoop: ACCESS HOLLYWOOD LIVE on NBC - Week of March 31, 2014Scoop: ACCESS HOLLYWOOD LIVE on NBC - Week of March 31, 2014
by TV Scoop - March 28, 2014

Get all the scoop on ACCESS HOLLYWOOD LIVE, airing on NBC for the week of March 31, 2014! (more...)


Lara Spencer Inks Deal to Remain on GMALara Spencer Inks Deal to Remain on GMA
March 27, 2014

GOOD MORNING AMERICA's Lara Spencer has inked a deal to remain on the popular morning show. (more...)


Willie Geist to Host Discovery Channel's EVEREST JUMP LIVE This MayWillie Geist to Host Discovery Channel's EVEREST JUMP LIVE This May
March 20, 2014

Discovery Channel has announced NBC News' Willie Geist as host of EVEREST JUMP LIVE, a two hour epic event in which climber Joby Ogwyn will attempt the first wing suit flight off the summit of Mt. Eve... (more...)


Tech Industry Veteran Patrick Vogt Named Chairman of SOLOMO Technology, Inc.Tech Industry Veteran Patrick Vogt Named Chairman of SOLOMO Technology, Inc.
March 18, 2014

MADISON, Wis., March 18, 2014 /PRNewswire/ SOLOMO Technology, Inc., enabler of smart locations for the social, mobile world, today announced the appointment of Patrick Vogt as Chairman of the Board. I... (more...)


Online Streaming Entertainment Providers Are Rapidly Building Brand Equity, According to the 2014 Harris Poll EquiTrend' StudyOnline Streaming Entertainment Providers Are Rapidly Building Brand Equity, According to the 2014 Harris Poll EquiTrend' Study
March 12, 2014

NEW YORK, March 12, 2014 /PRNewswire/ Brands associated with delivering the entertainment content we want, when we want, are rapidly increasing their brand equity, according to findings from the 2014 ... (more...)


3Pillar Global Names Beth Jacobs VP of Strategic Partnerships and Channels3Pillar Global Names Beth Jacobs VP of Strategic Partnerships and Channels
March 11, 2014

FAIRFAX, Va., March 11, 2014 /PRNewswire/ 3Pillar Global, a leading developer of innovative, revenue-generating software products, today announced the appointment of Beth Jacobs to lead the developmen... (more...)


Tealium weitet Tätigkeiten in der EMEA-Region aus, um das Rekordwachstum zu beschleunigenTealium weitet Tätigkeiten in der EMEA-Region aus, um das Rekordwachstum zu beschleunigen
March 05, 2014

Angefacht durch die starke Nachfrage nach den marktführenden Tag-Management-Lösungen und die Einführung von AudienceStream, einem neuen Segmentierungs- und Datendistributions-Service, ve... (more...)


Tealium Expands EMEA Operations to Accelerate Record GrowthTealium Expands EMEA Operations to Accelerate Record Growth
March 05, 2014

Fueled by strong demand for its market-leading tag management solution, as well as the launch of AudienceStream, a new segmentation and data distribution service, Tealium achieved a ... (more...)


Weight Watchers and Mobiquity Extend PartnershipWeight Watchers and Mobiquity Extend Partnership
March 04, 2014

BOSTON, MA(Marketwired - Mar 4, 2014) - Building on the existing partnership with Weight Watchers International, Inc. (NYSE: WTW) since 2011, Mobiquity, Inc. announced today an extension to its strate... (more...)


Tealium Kicks Off eTail West Conference in San Antonio With Texas-Sized Number of Its E-Commerce Customer Brands in Attendance Tealium Kicks Off eTail West Conference in San Antonio With Texas-Sized Number of Its E-Commerce Customer Brands in Attendance
March 04, 2014

SAN ANTONIO, TX(Marketwired - Mar 4, 2014) - Tealium®, the No. 1 provider of enterprise tag management and innovator of solutions to help marketers unify the customer journey and drive more prof... (more...)


NAMIC Announces 2014 Elected Chapter OfficersNAMIC Announces 2014 Elected Chapter Officers
February 25, 2014

NEW YORK, Feb. 25, 2014 /PRNewswire/  The National Association for Multi-ethnicity in Communications (NAMIC), a leading 501(c)(6) trade association educating, advocating and empowering for diversity w... (more...)








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