Comedy Central Announces Creation of CC Studios
By: Caryn Robbins Jan. 31, 2013
Comedy Central has created CC Studios, a new, in-house creative initiative that will develop content, concepts and talent for digital platforms, it was announced today by Kent Alterman, President, Content Development & Original Programming, Comedy Central and Erik Flannigan, Executive Vice President, Digital Media, Viacom Entertainment Group. Allison Kingsley has been named Vice President of Digital Development, Comedy Central and will oversee CC Studios and the development of original digital content for the #1 brand in comedy.
CC Studios will serve as a destination where comedy and technology collide across multiple platforms to produce original shareable content for millennials. The goal is to provide a creative playground for the comedy Community where comedians, directors, writers and animators can develop and cultivate their passion projects and further engage their peers and fans. CC Studios will offer a home for established talent, as well as strive to nurture new voices, concepts and future franchises, all with social strategies integrated into every stage of development."Allison not only gets the Comedy Central filter, but she is helping to expand it by developing content beyond video as well," said Flannigan. "CC Studios talent will be playing with everything from animated GIFs to voice mail to comic strips.""CC Studios is an outlet for veteran and upcoming comedians to develop and incubate their ideas for whichever platform best serves the content," said Kingsley. "We're excited to launch a supportive environment where the talent Community can be inspired by social media and technology to create the work they love."
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