As vaccines continue to roll out across the country, the puzzle of how to safely reopen gains some clarity - but with that clarity come new questions.
With off-Broadway performances resuming at some venues in New York, mid-May openings in the UK, and performances already underway in Australia and some parts of Asia, things are steadily returning to a sense of normal in the performing arts industry.
With off-Broadway performances resuming at some venues in New York, mid-May openings in the UK, and performances already underway in Australia and some parts of Asia, things are steadily returning to a sense of normal in the performing arts industry.
The shift to digital tools brought on by the pandemic, and the continuation of trends that had begun before the pandemic make this an ideal time to also shift your show program into the digital realm.
Across the globe, vaccine rollouts continue - at a more efficient pace in some places than others - and with that, plans for a return to normalcy continue to be put out by governments, unions, and institutions.
Launched in mid-November last year, in the last 4 months we have already seen over 800 Stage Mags created.
Over the last few weeks, we’ve seen announcements that indicate much of the same, and plans are being made, tickets are being sold, and soon artists will be getting hired to get much of the creative economy back to work.
As we approach the one year anniversary of Broadway shutting down due to the pandemic, the questions of reopening are finally moving from the theoretical to the real.
A hopeful tone is starting to settle into the industry, even as some of the news and reports about the impact of the past year on local economies - and the creative economy as a whole - are bringing statistical information to what many of us have been feeling and experiencing the whole time.
This week, we have a lot of stories about the path to reopening from the around the globe - from Australia where reopening has already occurred and they’ve got Broadway productions playing to big houses to a story from The New York Times about what it took to get a new musical up and running in To
Social media is an important part of cultivating your current audience, but when it comes to building new audience members, the tools provided by the social platforms aren’t all they’re cracked up to be.
Now more than ever, the students might be the future.
Over the last year, we’ve experienced a powerful evolution in how theatre companies interact with their audiences - and that evolution will only continue as we welcome audiences back into our venues after a long period of separation.
We’re now one month into 2021, and while many plans are still being held pretty loosely, more and more companies are developing their plans to return to live in-person performances.
The BroadwayWorld Streaming Calendar is the most comprehensive streaming calendar on the web - and if you're streaming a theatre production, concert, reading, or more - than you want to make sure it is included on the streaming events calendar.
You’ve got your marketing budget set, but how do you make sure that you get the maximum value out of those precious dollars? If you’re a non-profit, you want to make sure that you are being a good steward of resources on behalf of your donors.
Building - and justifying - a marketing budget that is the correct size for what you're trying to achieve is always a difficult task.
It's been a week of ups and downs across the global theatre industry, but regional theatres are confident, the West End is reeling, and Australian festivals are starting to open.
Deep budget cuts, a return to the stage in Q3 of 2021, and a surprising amount of confidence are the three biggest highlights from our recent survey of Industry Insiders across the United States.
As we turn the calendar to 2021, we can't leave the lessons learned in 2020 behind us.
