Telemundo Delivers Network's Best Ever August Performance
By: Caryn Robbins Aug. 28, 2013
Telemundo Media delivered the best August ratings in the network's history, delivering 1.3 million total viewers, up 8% over last year and up 10% (664,000 vs. 602,000) among adults 18-49 during Monday through Sunday Primetime programming, according to Nielsen. Telemundo was also the fastest growing Spanish-language network year-over-year among Monday-Sunday Primetime among total viewers and adults 18-49 with a share of 28%, up 3 points vs. last year in this demo. The network ranked as the fastest growing Spanish language network in the 18-49 demo for the seventh consecutive month.
Programming Highlights Telenovelas Telemundo's lineup of newly premiered telenovelas delivered strong performances in August with "Santa Diabla," (Broken Angel) the steamy telenovela starring telenovela star Gaby Espino, Aarón Díaz singing sensation and actor Carlos Ponce, telenovela superstars Ximena Duque ("Corazón Valiente") and Wanda D'Isidro ("El Rostro de la Venganza") delivering 1.25 million total viewers and 736, 000 adults 18-49. "Marido en Alquiler" (Husband for Hire) starring popular telenovela stars Maritza Rodriquez ("El Rostro de la Venganza"), Sonya Smith ("Corazón Valiente") and Juan Soler ("La Fea Más Bella") delivered 1.3 million in total viewers and 676,000 among adults 18-49 this month. "Dama y Obrero" (Lady and Worker) starring Telemundo's renowned stars Ana Layevska ("Relaciones Peligrosas"), Fabián Ríos ("Corazón Valiente"), Felicia Mercado ("La Casa de al Lado") and José Luis Reséndez ("Corazón Valiente"), delivered 1.05 million total viewers and 513,000 among adults 18-49 in August.Telemundo Media, a division of NBCUniversal, is a world-class media company, leading the industry in the production and distribution of high-quality Spanish-language content across its multiplatform portfolio to U.S. Hispanics and audiences around the world. Telemundo's multiple platforms include the Telemundo Network, a Spanish-language television network featuring original productions, theatrical motion pictures, news and first-class sports events, reaching U.S. Hispanic viewers in 210 markets through its 15 owned stations, broadcast and MVPD affiliates; mun2, the preeminent voice for young Hispanics in the U.S. reaching TV households nationwide on digital and analog cable, and satellite; Telemundo Digital Media, which distributes Telemundo's original content across digital and emerging platforms including mobile devices, www.telemundo.com and www.mun2.tv; an owned and operated full power station in Puerto Rico that reaches 99% of all TV households in that DMA; and Telemundo Internacional, the international distribution arm which has positioned Telemundo as the second largest provider of Spanish-language content worldwide by syndicating content to more than 100 countries in over 35 languages. For more information, please visit us at telemundomedia.com and linkedin.com/telemundo-media
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