Apollo Theater announced that on Tuesday, June 2 at 7:30 p.m. it will present "Let's Stay (In) Together: A Benefit to Support the Apollo Theater," a special musical event streamed live at apollotheater.org. The evening will showcase guest artists performing the music of Apollo legends such as B.B. King, Patti LaBelle, and Stevie Wonder, and will highlight the Theater's 86-year contribution to arts and culture. The benefit is part of the non-profit Theater's campaign to raise $4 million in critical support to safeguard the iconic institution's future following the unprecedented cancellation of more than 100 programs.
"Let's Stay (In) Together: A Benefit to Support the Apollo Theater" is part of Apollo Sound, which celebrates Black Music Month in June and will illuminate the power of music to transform, build community, and heal. In addition to raising funds for the Apollo's innovative artistic and educational programs that serve more than 200,000 people annually, a portion of the resources raised will go towards a micro-grant initiative for local small businesses. Additional details will be announced at a later date. "For more than eight decades, the Apollo Theater's strength and resiliency have been as constant as the talent on our stages, but like non-profit organizations around the world, we are facing an unparalleled challenge. Immediate additional funding is critical for us at this time, and I am incredibly grateful to the generous donors and friends who have supported the Theater since we closed our doors in March," said Jonelle Procope, Apollo Theater President & CEO. "I hope this online celebration inspires people across the globe to come together and enjoy the sounds of the Apollo, as well support the Theater's mission to champion Black culture and the arts of the African diaspora. Through such generosity we will be able to give back directly to the vibrant Harlem community that has supported us for many years."The Theater's June 2 "Let's Stay (In) Together" benefit concert will also be available for free streaming by media partner, TIDAL.
Additional Apollo Sound programs include never-before-seen photographs and video from the Apollo Theater Archives, Black Music Month teacher and resource guides, and special conversations with Apollo artists, with details to be announced at a later date. Current content on the Apollo's Digital Stage include past Amateur Night at the Apollo performances, live sessions with Apollo Music Café artists, past concert footage, and conversations with artists and thought-leaders including Ta-Nehisi Coates, Heather McGhee, and Donald Lawrence, among others. For a complete and updated schedule of events, please visit apollotheater.org/digitalstageVideos