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Nick Jr. Greenlights Season 2 of JULIUS JR.
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September 17, 2013
Saban Brands today announced that its animated preschool series Julius Jr. has been picked up by Nick Jr. for a second season in the United States. The television series, which is inspired by the creative spirit and lovable characters of Paul Frank, first debuted in the U.S. on the popular children's network in September 2013 and continues to show strong ratings growth with key demographics in its timeslot. Throughout the month of May, Nick Jr. will premiere brand-new episodes of Julius Jr. beginning Saturday, May 3, at 1 p.m. (ET/PT). Julius Jr. regularly airs weekdays at 5 p.m. and Sundays at 10 a.m. (ET/PT) on Nick Jr.
"Since the show's premiere last September, the characters and adventures of Julius Jr. have captured the hearts of kids and families across the country and the series has become a top-rated show on Sunday mornings," said Elie Dekel, President of Saban Brands. "The second season will introduce exciting new worlds and lovable new characters. Julius Jr. is all about creativity, invention and imaginative play, and with Nick Jr. in the United States we are entertaining and inspiring kids every day."
In the upcoming season, Julius Jr. and his best pals will enter all-new worlds, including a splash-tastic water park. The gang gets a resident pet when their furry little friend Chachi, an adorable Chihuahua and a Paul Frank favorite, moves in to the Playhouse. Season two will also delight with even more original music, spanning many genres from pop to reggae and dance. In addition, the new season will also include a holiday special where Julius Jr. and his friends visit many worlds through the Hall of Doors to see how each place celebrates the holidays.
Additionally, the show's themes will be brought to life beyond the screen through a new toy line with Fisher-Price Inc., global master toy licensee for the brand. The line will include playsets like the Julius Jr. Rock 'n Playhouse Box, plush assortments and role-play items such as the Box Top Guitar. The toys begin to hit Toys "R" Us shelves starting mid-June with the full rollout at key retailers to follow in fall 2014.
About Julius Jr.
Julius Jr. is an animated preschool series based on the Paul Frank family of characters. Julius Jr. is a funky monkey with a penchant for invention. Together with his best pals, Worry Bear, Sheree, Clancy and Ping, they build a playhouse out of a simple cardboard box. But when they walk inside, to their surprise and delight, they discover that ordinary objects magically come to life and amazing adventures are just a door away. Julius Jr. proves every day that the best inventions are the ones that help your friends. A property of Saban Brands, Julius Jr. airs on Nick Jr. weekdays at 5 p.m. and Sundays at 10 a.m. (ET/PT). Visit www.juliusjr.com for more information.
About Saban Brands
Formed in 2010 as an affiliate of Saban Capital Group, Saban Brands (SB) was established to acquire and develop a world-class portfolio of properties and capitalize on the company's experience, track record and capabilities in growing and monetizing consumer brands through content, media and marketing. SB applies a global omni-channel management approach to enhancing and extending its brands in markets worldwide and to consumers of all ages. The company provides full-service management, marketing, promotion and strategic business development for its intellectual properties including comprehensive strategies unique to each brand, trademark and copyright management and enforcement, creative design, retail development, direct-to-consumer initiatives and specialized property extensions. SB is led by a superior management team with decades of experience in media, content creation, branding, licensing, marketing, digital and finance. SB's portfolio of properties currently includes Power Rangers, Paul Frank, Digimon Fusion, Julius Jr., Popples, Vortexx, Zui.com and The Playforge. For more information, visit www.sabanbrands.com.
About Nick Jr.
Nick Jr., the 24-hour network from Nickelodeon dedicated to preschoolers and moms, currently reaches almost 75 million households via cable, digital cable and satellite TV. Nick Jr. and all related titles, characters and logos are trademarks of Viacom International Inc. (VIA, VIA.B).
SOURCE: BUSINESS WIRE ©2014 Business Wire