Turner Sports and CBS Sports' exclusive coverage of last night's NCAA Tournament National Semifinal - Duke vs. Michigan State and Kentucky vs. Wisconsin - across TBS, TNT and truTV reached 41.7 million total viewers (watched all or part of coverage) for an increase of 24% over last year, based on cumulative ratings information via Nielsen Fast Nationals. The Kentucky/Wisconsin game averaged 22.6 million total viewers (up 39% vs. 2014) to become the most-viewed National Semifinal game telecast in 19 years and the most-viewed college basketball game in cable television history.
Last night's Kentucky/Wisconsin telecast peaked with an average of 28.2 million total viewers and a 15.7 U.S. HH rating from 11-11:15 p.m. ET. The telecast delivered a 12.4/23 U.S. HH rating/share, up 35% over 2014. Additional highlights include: The NCAA Final Four doubleheader generating an average of 18.9 million total viewers, up 35% over last year and the most-viewed National Semifinal coverage in 19 years. The corresponding 10.5/21 U.S. HH rating/share is up 31% vs. 2014. Duke/Michigan State averaging 15.3 million total viewers for a 31% increase over last year and the highest viewership for the game window in 10 years. The telecast's 8.7/19 U.S. HH rating/share is an increase of 26% over 2014. The NCAA Tournament averaging 10.8 million total viewers through the National Semifinals to register the most-viewed tournament coverage in 22 years and a 6% increase over 2014. This year's 6.7/14 U.S. HH rating/share is also up 6% vs. 2014.Videos