Cartoon Network's Powfactor Adds Special Ingredient to Global 'Powerpuff Yourself'

Cartoon Network has aligned its two most successful THE POWERPUFF GIRLS fan engagement campaigns to create an updated Powerpuff Yourself avatar maker enhanced with Powfactor themes to create a powerful blend of empowerment and creativity. In celebration of the new campaign, THE POWERPUFF GIRLS is trading Townsville for New York City this weekend, Friday, November 18 through Sunday, November 20, with their first-ever Pop Up Shop.

Launching globally today in the United States, Europe, Middle East, Africa, Latin America and Asia Pacific, the new Powerpuff Yourself allows fans to create their own powerpuff avatar followed by a series of fun and engaging questions to reveal their uniquely named Powfactor special ingredient. The global update of the avatar maker includes refreshed categories, over 100 new personalizations, and is translated into 26 languages. Powerpuff Yourself is now live at www.powerpuffyourself.com

The original Powerpuff Yourself debuted in April during the premiere of the reimagined THE POWERPUFF GIRLS animated series on Cartoon Network. It quickly hit the pop culture zeitgeist dominating social media with over 12 million fans globally creating powerpuff avatars in their likeness.

Powfactor, launched earlier this Fall, celebrates the special ingredient inside everyone that empowers them to change the world. As part of the on-air campaign, Cartoon Network encouraged fans to express their special ingredient using the CN Sayin' app.

Fans visiting the Powfactor Shop will experience the new Powerpuff Yourself maker; be able to exclusively print their personally created avatar on merchandise including t-shirts, coffee mugs and bags; and purchase badges symbolizing their special ingredient.

Additionally, exclusive THE POWERPUFF GIRLS product and limited edition designs inspired by the upcoming Cartoon Network and Print All Over Me collaboration will be available only at the Powfactor Shop.

The Powerpuff Girls Powfactor Pop Up Shop
Location: 168 Bowery ~ New York City
Hours: Friday, November 18: 11am - 8pm
Saturday, November 19: 11am - 8pm
Sunday, November 20: 11am - 6pm

The Powerpuff Girls Snow Week, a special full week of power-packed premieres, airs on Cartoon Network beginning Monday, November 28 at 5pm E.S.T. Fans can watch all of the Emmy® nominated THE POWERPUFF GIRLS Season 1 and receive a sneak peek of Snow Week premiere episodes now on the CN app.

About Cartoon Network Cartoon Network is Turner's global entertainment brand offering the best in original animation for kids and families; and is known as an industry leader for putting its fans at the center of everything by applying creative thinking and innovation across multiple platforms. Seen in 192 countries and over 370 million homes with the original hit series Adventure Time, The Powerpuff Girls, Steven Universe, WE BARE BEARS and The Amazing World of Gumball, Cartoon Network also takes its responsibilities to its audience seriously by addressing those issues affecting families with the Stop Bullying: Speak Upcampaign and by promoting education and creative development through its commitment to STEAM enterprises and an integral involvement in Computer Science for All, the White House initiative empowering young people to generate skills to thrive in our digital world.

Turner, a Time Warner company that creates and programs branded news, entertainment, sports, animation and young adult multi-platform content for consumers around the world. Turner brands and businesses include CNN/U.S., HLN, CNN International and CNN.com, TBS, TNT, TCM, truTV, Cartoon Network, Boomerang, Adult Swim, Turner Sports, Bleacher Report, iStreamPlanet and ELEAGUE.

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