ABC's 'KIMMEL' Retains Nearly All Of Its Previous Week's Audience

By: Charlie Piane Apr. 22, 2010

During the week of April 12, 2010, ABC's "Jimmy Kimmel Live" retained nearly all of its previous week's audience in Total Viewers (99% - 1.66 million vs. 1.68 million) and Adults 18-49 (94% - 689,000 vs. 731,000), posting the late-night program's second-best weekly performance in 6 weeks since w/o 3/1/10.

· For the week, "Jimmy Kimmel Live" topped CBS' "The Late Late Show with Craig Ferguson" in both Total Viewers (+12% - 1.66 million vs. 1.48 million) and Adults 18-49 (+19% - 689,000 vs. 579,000), beating the CBS program in the key young adult demo for the 2nd week in a row. In addition, "JKL" posted its largest margin of victory for the week over "Ferguson" in nearly 2 years in Total Viewers and in 10 months in Adults 18-49 since w/o 5/19/08 and w/o 6/8/09, respectively.

· On Monday (4/12/10), featuring actress Pamela Anderson, actor Nathan Fillion and musical guest Them Crooked Vultures, "JKL" drew its largest audience (2.07 million) on any night in 2 months since 2/5/10. Additionally, it was the most-watched Monday telecast of the season, drawing its largest audience on the night in over 1 year since 3/2/09.

Source: The Nielsen Company, Live + Same Day National Program Ratings for week of 4/12/10.