ABC's 'KIMMEL' Retains Nearly All Of Its Previous Week's Audience
During the week of April 12, 2010, ABC's "Jimmy Kimmel Live" retained nearly all of its previous week's audience in Total Viewers (99% - 1.66 million vs. 1.68 million) and Adults 18-49 (94% - 689,000 vs. 731,000), posting the late-night program's second-best weekly performance in 6 weeks since w/o 3/1/10.
· For the week, "Jimmy Kimmel Live" topped CBS' "The Late Late Show with Craig Ferguson" in both Total Viewers (+12% - 1.66 million vs. 1.48 million) and Adults 18-49 (+19% - 689,000 vs. 579,000), beating the CBS program in the key young adult demo for the 2nd week in a row. In addition, "JKL" posted its largest margin of victory for the week over "Ferguson" in nearly 2 years in Total Viewers and in 10 months in Adults 18-49 since w/o 5/19/08 and w/o 6/8/09, respectively.
· On Monday (4/12/10), featuring actress Pamela Anderson, actor Nathan Fillion and musical guest Them Crooked Vultures, "JKL" drew its largest audience (2.07 million) on any night in 2 months since 2/5/10. Additionally, it was the most-watched Monday telecast of the season, drawing its largest audience on the night in over 1 year since 3/2/09.
Source: The Nielsen Company, Live + Same Day National Program Ratings for week of 4/12/10.
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