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DoubleTree by Hilton Delivers “Sweet” Tax Day Relief Today with Free Cookie Giveaways in Santa Monica

By: Apr. 15, 2014

DoubleTree by Hilton will show consumers the sweeter side of Tax Day, April 15, by bringing "Cookie Care" to one of America's highest-taxed cities - Los Angeles. Hotel team members from around the area will hand out thousands of the hotel's iconic chocolate chip cookies in the hopes of making people's day a little brighter. The event is part of DoubleTree by Hilton's global Cookie Care campaign, which launched this spring to celebrate the brand's milestone of more than 300 million cookies given to guests as a welcome at hotel check-in. The program takes the brand's sweet treat beyond hotel doors to surprise people at high-profile events and important moments.

DoubleTree by Hilton will be celebrating the day by spreading the Cookie Care through:

  • Surprise visits to local post offices and tax offices across Los Angeles throughout the day with free cookies for taxpayers and employees
  • A cookie giveaway from 11 AM - 2 PM at the Third Street Promenade (1351 3rd Street Promenade)
  • A special cookie delivery to Saint John's Health Center

In the spirit of paying it forward, everyone will receive two cookies - one to keep and one to share!

Consumers all over the U.S. can also join the conversation and celebrate along using #CookieCare to recognize someone they would like to share some #CookieCare with on Tax Day for a chance to surprise others!

WHEN/WHERE:

  • Tuesday, April 15
    11 AM - 2 PM
    Third Street Promenade and surprise visits to area Post Offices and Tax Preparation Offices, as well as a special visit to Saint John's Health Center
  • CookieCare.com for a chance to share #CookieCare with others and to enter the free sweepstakes for chances to win instant prizes and hotel stays.

WHY:

At DoubleTree by Hilton, we believe the little things mean everything when it comes to a great travel experience. This is why we've delighted guests with a warm chocolate chip cookie welcome for more than 25 years - the first "little thing" guests experience when they stay with us. Now, our simple gesture of a warm cookie at check-in has become synonymous with the DoubleTree by Hilton brand and a powerful symbol of the little, bright moments in life - we believe that no matter where you are or how you're feeling, cookies have the power to make you smile. As a brand, we have given out more than 300 million pieces of love - in the form of a cookie - and this year, we will leverage this iconic symbol to create and celebrate many more happy moments all year long... by sharing the #CookieCare.

LEARN MORE:

Visit CookieCare.com for more information, and to enter the free sweepstakes for chances to win instant prizes and hotel stays.

SOURCE: BUSINESS WIRE


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