Telemundo gears up for an unprecedented DigiSocial Billboard Latin Music Awards presented by State Farm® on Thursday, April 30th in Miami. The network will launch an innovative digital and social campaign including an Instagram Gravity Room, Twitter GIF Mirrors, a SocialTV Video Wall capturing all social media action, an Acoustic Concert to kick off the week, virtual reality multi-cameras as well as a digital livestream backstage show both exclusively on Telemundo.com. Additionally, red carpet authority, E! Entertainment will bring their expertise on-site to this year's show.
"The Billboard Latin Music Awards provide a unique opportunity for celebrities, fans and sponsor brands to co-create while driving mutual innovation," said Borja Perez, Senior Vice President, Digital and Social Media, Hispanic Enterprises and Content, NBCUniversal "providing the most exclusive content experiences via all preferred social platforms." TELEMUNDO's Billboard Latin Music Awards is action-packed full of social moments and this year is no exception with the all-new Instagram Gravity Room, which will create the optical illusion that the talent is defying gravity. Talent will also be featured in the brand new Twitter GIF mirrors, which will create autographed & shareable GIFs. Telemundo will also bring the SocialTV Video Wall to the red carpet and main show to curate real time GIFs & video content from the official, talents' and fans' social accounts. The network will also invite three fashion influencers, Jackie Hernandez (@MakeupByJH), Laura Sanchez (@Laura_Makeup) and Marcia Jones (@jonesmarcia) to co-create content on the white carpet.Facebook: /LatinBillboards
Twitter: @LatinBillboards
Instagram: @LatinBillboards
Periscope: @LatinBillboards
Meerkat: @LatinBillboards
Snapchat: @Telemundo
Image: Facebook
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