NBC NIGHTLY NEWS WITH LESTER HOLT is No. 1 in Key Demo for 67 Straight Weeks
NBC NIGHTLY NEWS WITH LESTER HOLT kicked off the 2017-2018 season winning the key demo for the week of September 25, marking its 67th straight week as the #1 most-watched evening broadcast, according to Nielsen Research Data.On Monday, September 25, Holt anchored the broadcast from the ground in Puerto Rico. He is the only network anchor so far to report from the island, devastated after Hurricane Maria. Coverage continued Tuesday, September 26 when he anchored from the 165th Airlift Wing at the Savannah Air National Guard Base in Savannah, Ga. It was the third hurricane Holt has traveled into the field to cover, as he was the first anchor on the ground in Texas to cover Hurricane Harvey and anchored five consecutive broadcasts in Florida for Hurricane Irma in addition to contributing to NBC News' special reports and coverage. The broadcast continues its winning streak in the key demo averaging 1.8 million A25-54 viewers, beating "ABC World News Tonight" by +72,000 viewers (+4%) and "CBS Evening News" by +503,000 viewers (+38%). For 112 of the past 113 weeks, Nightly News was also the most-watched among A18-49 viewers, averaging 1.3 million and topping ABC by +115,000 viewers (+10%) and CBS by +386,000 viewers (+42%). 7.8 million total viewers tuned in to Nightly News for the week of September 25. Nightly News bested "CBS Evening News" by +1.8 million total viewers (+29%) and grew its week-over-week total audience. The broadcast also outpaces the competition on social media with more followers on Facebook and a fivefold advantage in Twitter engagement compared to ABC's "World News Tonight." On Monday, October 2, Holt anchored a one-hour extended "NBC Nightly News" broadcast on the Mandalay Bay Casino shooting on the ground in Las Vegas. He will anchor from Las Vegas again this evening, updating the broadcast live for the West Coast.