Gifford and Kotb Dare To Bare On TODAY; Make-Up Free On 5/13

Kathie Lee Gifford and Hoda Kotb kiss their lipstick goodbye and bat their mascara away. The pair will co-host the entire fourth hour of "Today" without make-up, Thursday, May 13.

Gifford and Kotb want to lift the painted veil, and show viewers what they look like au naturel, without a stitch of make-up. They will also walk viewers through their daily pre-show make-up beatification process. Additionally, Today's contributing correspondent Sara Haines will go sans make-up, and Today's style editor, Bobbie Thomas will demonstrate fresh-faced tricks of the trade, while also appearing make-up free.