Telemundo Breaks Record With Most Watched Mexico Group Stage World Cup Game Ever On Any Network
Telemundo's presentation of yesterday's Mexico-Germany World Cup game registered numerous milestones both on and off the pitch. The match, which Mexico won 1-0, marks:
- Mexico's first-ever World Cup victory against Germany;
- The most-watched World Cup group stage game ever on Spanish-language TV (since 1994);
- The most-watched Mexico World Cup group stage match ever in any language on any network (since 1994); and
- The Mexico World Cup group stage match is the most livestreamed event in Telemundo history and is pacing to be the largest livestreaming event in Spanish-language history.
Mexico's World Cup victory over Germany on Sunday averaged a Total Audience Delivery of 7.4 million viewers across Telemundo, TelemundoDeportes.com, and the Telemundo En Vivo and NBC Sports apps, according to live plus same day fast national data released today by Nielsen, and digital data from Adobe Analytics.
Telemundo's TV-only viewership average for Mexico-Germany (10:30 a.m.-1 p.m. ET) of 6.56 million viewer, topping any World Cup group stage match on Spanish-language TV and any Mexico World Cup group stage match in any language on any network.
Television-only viewership of the match peaked at 8.0 million viewers from 12:30-12:45 p.m. ET.
The match also ranks as the sixth most-watched World Cup match ever on Spanish-language TV (375 matches through Sunday, including World Cup finals, since 1994).
Telemundo's Sunday coverage from 6 a.m.-5 p.m. ET averaged 3.7 million television viewers ranking as the most-watched Sunday daytime in Telemundo history and more than tripling the prior record, set during the 2017 Confederations Cup (1.1 million on 6/18/17).
Telemundo Deportes' digital presentation of Mexico-Germany is the most livestreamed event in Telemundo history and is pacing to be the largest livestreaming event in Spanish-language history with 1.1 million livestream uniques.
Most-Watched Sporting Events in Telemundo History (All Soccer Matches):
|Mexico-Germany, 6/17/2018||6.56 million viewers|
|Mexico-Honduras, 9/9/2009||5.06 million viewers|
|Costa Rica-Mexico, 10/15/2013||4.62 million viewers|
|Mexico-USA, 8/12/2009||4.36 million viewers|
|El Salvador-Mexico, 6/12/2012||3.83 million viewers|
|Honduras-Mexico, 4/1/2009||3.66 million viewers|
The live Total Audience Delivery average for Telemundo's World Cup coverage is 2.49 million viewers.
Telemundo 2018 FIFA World Cup Russia ™ Live Match Viewership (based on two-hour game window only)
|Match, Date||TAD Average||Telemundo-only Avg. Viewership|
|Russia-Saudi Arabia, 6/14||1.53 million viewers||1.37 million viewers|
|Egypt-Uruguay, 6/15||1.31 million viewers||1.19 million viewers|
|Morocco-Iran, 6/15||1.07 million viewers||949,000 viewers|
|Portugal-Spain, 6/15||2.13 million viewers||1.84 million viewers|
|France-Australia, 6/16||546,000 viewers||490,000 viewers|
|Argentina-Iceland, 6/16||2.38 million viewers||2.21 million viewers|
|Peru-Denmark, 6/16||2.60 million viewers||2.45 million viewers|
|Croatia-Nigeria, 6/16||2.03 million viewers||1.93 million viewers|
|Costa Rica-Serbia, 6/17||1.74 million viewers||1.66 million viewers|
|Mexico-Germany, 6/17||7.40 million viewers||7.12 million viewers|
|Brazil-Switzerland, 6/17||4.55 million viewers||4.35 million viewers*|
|Average||2.49 million viewers||2.33 million viewers|
(*Includes NBCSN Simulcast)
Source: Nielsen, L+SD, fast nationals, 6/14/18-6/17/18; Adobe Analytics. TAD is based on match window duration.