NBC's THE VOICE is No. 1 Show of the Night Among Big Four

By: Dec. 05, 2017
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NBC's THE VOICE is No. 1 Show of the Night Among Big Four

NBC is currently #1 for the night among the Big 4 networks in 18-49, total viewers and every other key measure. Note: The NBC station in Cincinnati and the ABC station in Pittsburgh carried NFL football. THE VOICE (1.9/7 in 18-49, 10.0 million viewers overall from 8-10:01 p.m. ET) currently ranks as the #1 show of the night on the Big 4 networks in adults 18-49 and total viewers, topping ABC's 10 p.m. drama "The Good Doctor" in both measures, pending updates. Is currently retaining 100% week to week in 18-49 (1.9 vs. 1.9) and growing +5% in total viewers (10.044 million vs. 9.603 million).

THE VOICE is currently delivering the show's most-watched Monday telecast since Oct. 23 (10.095 million), generating viewership growth for a second straight week. Currently ranks #1 in the two-hour time period among the Big 4 networks in every key measure. Is currently delivering a +73% margin of victory in the timeslot among the Big 4 over ABC's "Great Christmas Light Fight" in adults 18-49 (1.9 vs. 1.1). Is retaining 100% of the comparable episode of the prior cycle in 18-49 (1.9 vs. 1.9 on May 8) and is up +8% in total viewers (10.044 million vs. 9.338 million). Will add substantial viewership via time-shifting and VOD - Monday's "The Voice" is growing by +27% in 18-49 rating going from L+SD to L+7 (from a 2.25 to a 2.85) and more than +2.1 million viewers overall (10.2 million to 12.4 million). When projected 35-day non-linear viewing is included, the "Voice" 18-49 rating increases to a 4.12.

A holiday edition of "The Wall" (1.0/4 in 18-49, 4.7 million viewers overall from 10:01-11 p.m. ET): Is currently up +11% versus the most recent "Wall" telecast, in 18-49 (1.0 vs 0.9 from 8-9 p.m. on Wednesday, Nov. 22), pending updates. In total viewers, is up +6% in total viewers (4.746 million vs. 4.479 million). Ranks #2 in the timeslot among ABC, CBS and NBC in all key measures. Will grow via time-shifting and VOD - last season, "The Wall" increased by +14% in 18-49 rating going from L+SD to L+7 (1.22 to a 1.35) and +619,000 viewers overall (5.4 million to 6.0 million). Upscale: "The Wall" delivers a solid upscale audience, last season indexing at a 109 among adults 18-49 living in homes with $100K+ incomes (with 100 representing an average concentration of those homes).


In Late-Night Metered Markets Monday Night: In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.9/5; "Late Show with Stephen Colbert," 3.1/8; and ABC's "Jimmy Kimmel Live," 2.0/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.6/3; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.7/4.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.2/4 in metered-market households; CBS's "Late Late Show," 1.2/4. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/3 in 18-49; "Late Late Show," 0.2/2.

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.



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