NBC's SUNDAY NIGHT FOOTBALL Wins the Night; Grows vs. Year-Ago Game
In metered-market household results, NBC Sports coverage of the SUNDAY NIGHT FOOTBALL game featuring the Green Bay Packers at the Pittsburgh Steelers generated a 12.2 rating, 20 share from 8:30-11:30 p.m. ET, leading NBC to an easy primetime victory. The 12.2 is up +3% versus last year's Week 12 "SNF" telecast (11.8/20 for the Chiefs-Broncos overtime game on Nov. 27, 2016).Live streaming is not included in these NFL overnights - full Total Audience Delivery (TAD) will be issued later and throughout the season. The metered-market household rating peaked at a 12.9/24 for the game's conclusion from 11-11:30 p.m. ET. Top markets for last night's Packers-Steelers game on NBC were: Milwaukee 44.3/61; Pittsburgh 40.8/57; Minneapolis 19.8/33; Norfolk 17.4/26; Richmond 16.9/26; Seattle 15.5/25; Baltimore 15.5/25; Albuquerque 15.1/23; San Diego 14.5/24; Las Vegas 14.4/24. NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
NBC, home to primetime television's top two shows in SUNDAY NIGHT FOOTBALL and Thursday Night Football, will kick off the 2017 NFL season on Thursday night Sept. 7, and crown the SUPER BOWL LII champion on Feb. 4, highlighting a campaign which features a combined 28 regular season and postseason games on NBC - the most ever by an NFL broadcast primetime TV partner.