NBC NIGHTLY NEWS is #1 for 25th Consecutive Quarter

By: Dec. 31, 2013
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

"NBC Nightly News with Brian Williams" continued as America's most-watched network evening newscast for the week ending December 27, 2013 and the fourth quarter of 2013, according to Nielsen Media Research data.

For the quarter, Nightly averaged nearly 9 million total viewers -- marking its best 4Q total viewer delivery since 2006. Year-to-year, Nightly widened its total viewer lead over ABC World News by +33%, posting its biggest margin of victory over ABC since 2010.

For the final week of 2013, Nightly topped World News by 1.1 million total viewers and 236,000 viewers A25-54, marking the eighth consecutive week that the NBC broadcast has topped ABC by over 1 million viewers. NOTE: All three programs were retitled on Christmas Eve and Christmas, and are based on 3-day averages (Mon, Thu, Fri). Natalie Morales anchored "NBC Nightly News" on Thursday and Friday.

Weekly Highlights:

· Nightly delivered 8.725 million total viewers, +1,107,000 more than ABC World News' 7.618 million and +2,188,000 more than CBS Evening News' 6.537 million.
· Among A25-54 (000), Nightly averaged 2.116 million viewers, +236,000 ahead of World News' 1.880 million, and +639,000 ahead of Evening News' 1.477 million.
· Nightly has won in total viewers for 224 consecutive weeks, and in 271 of the past 272 weeks.
· Nightly has won in viewers A25-54 for 265 of the past 266 weeks.

4th Quarter 2013:

· Nightly was #1 for the quarter in total viewers and all key demographics.
· Nightly averaged 8.947 million total viewers, +1,045,000 more than ABC World News' 7.902 million viewers and +2,034,000 more than CBS Evening News' 6.913 million viewers.
· Nightly posted its best 4Q total viewer delivery since 2006.
· Year-to-year, Nightly widened its total viewer lead over ABC by +33%, posting its biggest margin of victory over ABC World News since 2010.
· Nightly averaged a 1.9 A25-54 rating, +3 tenths more than ABC's 1.6 rating and +5 tenths more than CBS' 1.4 rating
· In viewers A25-54, Nightly averaged 2.255 million viewers, +283,000 more than ABC's 1.972 million and +599,000 ahead of CBS' 1.656 million.
· Nightly has been #1 in:
· Total viewers for 25 consecutive quarters
· Rating Adults 25-54 for 25 consecutive quarters (including 2 ties)
· Rating Women 25-54 for 22 straight quarters (includes 1 tie)
· Rating Men 25-54 for 70 consecutive quarters (including 2 ties)
· Rating Adults 18-49 for 25 straight quarters

Patrick Burkey is the executive producer of "NBC Nightly News with Brian Williams." For more news and information, go to www.nbcnightlynews.com, Facebook.com/NBCNightlyNews, or follow on Twitter @nbcnightlynews.



Comments

To post a comment, you must register and login.

Vote Sponsor


Videos