NBC NIGHTLY NEWS WITH LESTER HOLT is No. 1 for 72 Straight Weeks
NBC NIGHTLY NEWS WITH LESTER HOLT won the key demo for the week of October 30, marking its 72nd straight week as the #1 most-watched evening broadcast, according to Nielsen Research Data. This past weekend, Holt flew to South Korea to report on President Trump's first trip to Asia, marking his second trip to the region this year. Holt interviewed the South Korean Foreign Minister while on the ground before returning to the U.S. to anchor "NBC Nightly News" from the scene of Sunday's church shooting in Sutherland Springs, Texas. Last week, Holt sat down with Apple CEO Tim Cook for an exclusive in-depth interview during which Cook noted that he feels the danger with social media tools is that they can "manipulate people."
The broadcast continues its winning streak in the key demo, averaging 1.8 million A25-54 viewers, beating "ABC World News Tonight" by + 94,000 viewers (+5%) and "CBS Evening News" by +512,000 viewers (+39%).
For 117 of the past 118 weeks, Nightly News was also the most-watched among A18-49 viewers, averaging 1.3 million and topping ABC by +83,000 viewers (+7%) and CBS by +421,000 viewers (+49%).
8.1 million total viewers tuned in to Nightly News for the week of October 30. Nightly News bested "CBS Evening News" by +1.7 million total viewers (+26%) and grew its year-over-year total audience advantage.
Nightly News continues as the #1 most-watched evening newscast season-to-date in the key demo, delivering its largest demo lead over CBS in four seasons.
The broadcast also continues to dominate the competition on social media with more followers on Facebook and a nearly threefold advantage in Twitter engagement compared to "CBS Evening News."