NBC NIGHTLY NEWS WITH LESTER HOLT is No. 1 for 28 Straight Months

By: Oct. 31, 2017
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NBC NIGHTLY NEWS WITH LESTER HOLT is the #1 most-watched broadcast in the key demo for the month of October, winning its 28th straight month, according to Nielsen Research Data. The broadcast continues its winning streak in the demo most valued by news advertisers, averaging 1.9 million A25-54 viewers this past month, beating "ABC World News Tonight" by +94,000 viewers (+5%) and "CBS Evening News" by +543,000 viewers (+41%).

Now for 30 consecutive months, Nightly News is also the most-watched among A18-49 viewers, averaging 1.3 million and topping ABC by +135,000 viewers (+11%) and CBS by +451,000 viewers (+52%).

8.0 million total viewers tuned in to Nightly News for the month of October 2017: +1.8 million total viewers (+29%) more than "CBS Evening News."

For the week of October 23, Nightly News was #1 in the news demo for the 71st week in a row, averaging 1.9 million A25-54 viewers, leading ABC by +181,000 viewers (+11%) and CBS by +604,000 viewers (+47%), and grew the most week-over-week compared to the competition. For 116 of the past 117 weeks, Nightly News was also the most-watched among A18-49 viewers, averaging 1.4 million and topping ABC by +241,000 viewers (+21%) and CBS by +519,000 viewers (+61%), and grew the most week-over-week compared to the competition. 8.1 million total viewers tuned in to Nightly News for the week of October 23. Nightly News bested "CBS Evening News" by +1.9 million total viewers (+31%) and grew the most week-over-week.

Nightly News continues as the #1 most-watched evening newscast season-to-date in the key demo, delivering its largest demo lead over CBS in four seasons.

The broadcast also continues to dominate its competition on social media with more followers on Facebook and a fivefold advantage in Twitter engagement compared to "CBS Evening News." Follow Nightly News on Twitter and on Facebook.



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