In a Breakout first quarter, Hallmark Movie Channel, now available in 50 million U.S. homes, builds momentum with its third original premiere of 2013, "Our Wild Hearts", scoring a 1.0 household rating and attracting nearly 1.1 million unduplicated viewers.
The Saturday, March 9th original debut replaces the recent premiere of "Goodnight for Justice: Queen of Hearts" as Hallmark Movie Channel's 2nd highest rated and 2nd most watched original movie in network history among households and total viewers."Our Wild Hearts" averaged 702,000 total viewers and ranked as the #4 rated ad-supported cable movie of the day.A two-hour original film written by veteran actor, Ricky Schroder and his wife, Andrea Schroder, and starring their daughter, Cambrie Schroder, "Our Wild Hearts" tells the tale of Willow, a strong and independent teenager from Malibu, determined to find the father she's never known. Willow leaves Malibu for the beautiful Sierra Nevada Mountains in order to search for her father, Jack Thomas, a rugged cowboy who sells wild horses to make ends meet. As Jack and Willow struggle to know one another and understand each other's ways, Willow discovers her first love is a wild, but gifted mustang she names Bravo. The steed's indomitable spirit helps Willow find a love for spontaneity and adventure with the father she thought she'd never meet. Directed by Ricky Schroder, "Our Wild Hearts" stars Ricky Schroder and Cambrie Schroder.
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