ABC Wins Labor Day Ratings With BACHELOR IN PARADISE
With "Bachelor in Paradise" expanding to 3-hours, ABC won Labor Day Monday night by 38% in Adults 18-49 over runner-up NBC (1.1/5 vs. 0.8/4). In fact, the Net marked its 13th straight Monday as the No. 1 broadcaster on the evening. ABC was also Monday's most-watched network overall, with a 5% advantage over NBC (4.2 million vs. 4.0 million).
In viewers and young adults, ABC grew to 4-week highs on the night - best since the night of "The Bachelorette" finale on 8/6/18.
Airing from 8:00-11:00 p.m., ABC's "Bachelor in Paradise" finished as Monday's No. 1 TV series for the 4th week in a row among Adults 18-49 (1.1/5). From 8:00-10:00 p.m., the ABC unscripted show beat out NBC's "American Ninja Warrior" head-to-head by 10% (1.1/5 vs. 1.0/4). In addition, "BIP" retained its status as Monday's top-rated broadcast show in Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54).
Photo credit: ABC/Paul Hebert *
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