Telemundo's SIEMPRE NIÑOS Premiere Ranks as the #1 Spanish-Language Sunday Program

By: Jan. 10, 2017
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TELEMUNDO's new Sunday night family show "Siempre Niños" ranked as the #1 Spanish-language prime program among total viewers (1,919,000), adults 18-49 (854,000) and adults 18-34 (375,000) on premiere night, according to Nielsen. Hosted by Mario Kreutzberger, Don Francisco, alongside Patricia Manterola and Karim Mendiburu, the show also reached a cumulative audience of 3,250,000 total viewers and 1,476,000 adults 18-49. Fueled by its new family night of programming, including "Don Francisco Te Invita" at 10pm, Telemundo ranked as the #1 Spanish-language network in prime, among total viewers and key adult demos, outperforming Univision's during 7pm-11pm.

Locally, "Siempre Ninos" ranked as the #1 Spanish-language program in its time slot among Adults 18-49 in Los Angeles, New York, Miami, Houston, Dallas, Chicago, Phoenix, Orlando and Philadelphia. It also ranked as the #1 Spanish-language program in its time slot among total viewers in Los Angeles, New York, Miami, Houston, Chicago, Phoenix, Sacramento, Orlando, Philadelphia, Denver & Tampa.

The premiere of "Siempre Niños" generated 3,700,000 global Facebook impressions and 6,700 global actions across Facebook, Twitter and Instagram. The show reached 4,900 uniques across digital platforms.

Host Don Francisco, alongside Patricia Manterola and Karim Mendiburu, team up in a spectacular show for the whole family featuring the world's most talented kids, guest stars, comedy, contests and fun-filled segments. Taped at a modern and colorful studio, "Siempre Niños" will also feature a judging panel made up entirely of children, who will comment on and evaluate performances. Viewers will enjoy kids taking control and adults reliving their childhood in this family-friendly show which will also feature games and challenges, hilarious debates with kids, and children with extraordinary talent.

Source: Nielsen L+SD IMP. Sun 1/8/17. Fast National cume based on 6+ minute qualifier. NSI, L+SD, Ranking based on impressions for 8-10pm ET/PT among TEL, UNI, UMA, AZA, ETV, MMX. Adobe Analytics, US Only; Shareablee; Facebook Insights, Global; 1/8/17.

For more information, please visit Telemundo.com/SiempreNinos, nbcumv.com and follow @TLMDPR on Twitter.

Image courtesy of NBC.



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