THURSDAY NIGHT FOOTBALL on CBS Scores Another Ratings Increase; Up +5%
THURSDAY NIGHT FOOTBALL on CBS and NFL Network scored another ratings increase, up +5% for last night's game featuring Oakland's last-play win over Kansas City. The game earned an average overnight household rating/share of 9.9/17, up +5% from last year's comparable Week 7 TNF game on CBS and NFL Network (9.4/16; Chicago-Green Bay; 10/20/16), according to Nielsen metered market ratings.TNF on CBS and NFL Network dominated primetime ratings from 8:00-11:00 PM, ET, averaging a household rating/share of 8.8/15, easily topping the other networks. The 8.8/15 rating was +389% better than FOX (1.8/3), +167% better than ABC (3.3/5) and +138% better than NBC (3.7/6). Last night's game HH rating/share peaked with an 11.3/23 from 11:30-12:00 midnight, ET. The game was viewed on CBS/NFL Network/Amazon Prime Video, and that digital viewing data will be available this afternoon when the final numbers are reported.