THE VIEW Scores Its Most Watched Telecast in 9 Months With Guest Senator John McCain

ABC's "The View" averaged 2.929 million Total Viewers, 521,000 Women 25-54 and 340,000 Women 18-49 during the week of October 23, 2017, based on Live + Same Day Data from Nielsen Media Research. "The View" led CBS' "The Talk" (2.599 million, 403,000 and 268,000, respectively) during the week in Total Viewers (+330,000), Women 25-54 (+118,000) and Women 18-49 (+72,000).

"The View" improved on the previous week (2.819 million, 487,000 and 319,000, respectively, for w/o 10/16/17) in Total Viewers (+4%), Women 25-54 (+7%) and Women 18-49 (+7%), seeing its most watched week in 7 months - since w/o 3/13/17.

On Monday (10/23/17) with guest John McCain, "The View" scored its most watched telecast (3.368 million) in 9 months - since 1/24/17.

Season to date, "The View" leads CBS' "The Talk" across the board, substantially increasing its advantages from the same point last season in Total Viewers (343,000 vs. 145,000), Women 25-54 (126,000 vs. 25,000) and Women 18-49 (82,000 vs. 39,000). In fact, "The View" is posting its largest season leads over the CBS program in 5 years - since the 2012-13 season.

In addition, "The View" is improving compared to the same point last season in Total Viewers (+11,000 - 2.863 million vs. 2.852 million), posting its strongest numbers in 3 years - since the 2014-15 season.

Week of October 23, 2017:
PROGRAM AVERAGES TOTAL VIEWERS WOMEN 25-54(000)/Rtg WOMEN 18-49(000)/Rtg
ABC's "THE VIEW" 2,929,000 521,000/0.9 340,000/0.5
CBS' "THE TALK" 2,599,000 403,000/0.7 268,000/0.4

Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD, 2016-17 Week #5 (w/o 10/23/17), Previous Week (w/o 10/16/17) and Year-Ago Week #5 (w/o 10/17/16). Season to Date through 5 Weeks: Most Current: 2017-2018 Season (9/25 - 10/29/17) and 2016-2017 Season (9/19 - 10/23/16). Averages based on regular telecasts.



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