Rancic, Mathews, & Osbourne to Host E!'s SAG AWARDS Red Carpet Coverage, 1/27

By: Jan. 23, 2013
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E! continues to bring fans the best Red Carpet coverage of the 2013 Hollywood awards season when the network presents E!'s "Live from the Red Carpet: The 2013 SAG Awards" from L.A.'s legendary Shrine Auditorium, the home of The 19th Annual Screen Actors Guild Awards. Each year, The Screen Actors Guild Awards attract the biggest A-List stars from both film and television who turn out to celebrate the greatest achievements in their craft. Nominated and voted on strictly by their peers, these awards are considered by many to be the most accurate assessment of excellence among actors, and this year's hotly-contested competition is sure to attract the celebrities fans want so see most.

Giuliana Rancic and Ross Mathews will be front-and-center on the red carpet to interview all the stars arriving for the big event, while "Fashion Police's" Kelly Osbourne reports live from the network's exclusive fashion position. And, of course, E!'s camera crews will be out in full force to provide the best and most detailed coverage of all the glamour and excitement, including the network's proprietary Mani Cam, which has proven to be a huge hit with viewers. Join Hollywood's most fascinating and talked about celebrities as they step out for a night to remember when E!'s "Live from the Red Carpet: The 2013 SAG Awards" airsSunday, January 29th from 6:00pm-8:00pm ET/ 3:00pm-5:00pm PT.

Fans looking for even more in-depth coverage of the SAG Awards need look no further than Eonline, where extensive updates to the site's "Live From the Red Carpet" show section and digital apps provide the ideal "second screen" experience to complement the network show. The site's recent coverage of The Golden Globes saw record traffic, with page views up +12% (18million) and total unique visitors for web and mobile topping 25MM. E! was, once again, a trending topic on Twitter and dominated coverage throughout social media.

For the 2013 SAG Awards, Eonline's updated awards section will cover the big day from top to bottom, with plenty of photos, news and analysis, moment-by-moment updates and more to provide visitors the most complete awards show experience ever, with all the sights and sounds of the 2013 SAGs captured as they happen. Plus, Style enthusiasts can play the Red Carpet Pose-Off game, E!'s fashion tournament where users vote in 4 rounds to determine who got the best look of the night! As with the Golden Globes, E! will have an onsite team that is constantly uploading photos via Instagram to both the site and the apps, as well as live blogging from Marc Malkin and our TV Scoop team to bring viewers the most complete picture of the day's events. Plus, with additional insight from our new fashion and beauty experts from The Trend section, Eonline will feature even more extensive fashion and beauty coverage. And in the days leading up to the big event, Eonline and the Red Carpet apps will give the download on news stories, predictions, fashion previews and plenty of fun extras about this highly-anticipated award show.

E!'s updated Red Carpet apps for iOS and Android devices will once again transform into the perfect "second screen experience" for the worldwide audience watching E!'s coverage with a homescreen featuring an interactive and innovative Twitter stream that pulls in tweets from E!'s talent, relevant celebs from the event, and everyone chatting about the show through #eredcarpet (a hashtag that is always trending during E!'s coverage), allowing users to participate in those conversations in real time. Follow all the action on Twitter @redcarpet. The site and apps will also feature our red hot Heat Gauge to report on the stars who are the most heavily trending on Twitter throughout the evening. Following the show, users can log on to check out "Fashion Police" critiques of the biggest looks, best dressed lists, all the winners, exhaustive arrivals photos, trends and tons of exclusive interviews.

Be sure to tune in the day after as E! continues its comprehensive SAG coverage with a complete analysis of all the fashion do's and don'ts from this year's ceremony in the one-hour special, "Fashion Police: The 2013 SAG Awards" premiering on Monday, January 28th at 9:00pm ET/PT. Special guest Khloé Kardashian Odom joins comedy icon Joan Rivers and fashion experts Giuliana Rancic, Kelly Osbourne and George Kotsiopoulos as they dissect the night's fabulous hits and over-the-top misses.

E!'s "Live from the Red Carpet: The 2013 SAG Awards" airs from 6:00pm-8:00pm ET/3:00pm-5:00pm PT on Sunday, January 29thonly on E!

E! is television's top global destination for all things pop culture. The network is currently available to 98 million cable and satellite subscribers in the U.S. and E! content is available on all platforms any time and anywhere from E! Online to social media to mobile to VOD to the latest emerging platforms. Popular programming includes E! core franchises, "E! News," "The Soup," "Chelsea Lately," "Fashion Police" and "True Hollywood Story," as well as the network's hit series "Keeping Up with the Kardashians," "Khloé & Lamar," "Kourtney and Kim Take New York," "Ice Loves Coco" and "After Lately." Additionally, E!'s "Live from the Red Carpet" signature events keep fans connected to their favorite stars on pop culture's biggest nights. E! is a network of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.



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