Odell Beckham Jr. Docu-Series, I AM MORE: OBJ, to Stream on Facebook

I Am More: OBJ, the 16-episode series about Odell Beckham Jr., will stream exclusively on Facebook every Friday during football season, according to Variety. The show, which premieres today, is produced by Uninterrupted, the sports-media company founded by LeBron James and his business partner Maverick Carter.

New episodes of "I Am More: OBJ" will be available on Fridays throughout the course of the NFL season on Facebook Watch and the show's page at facebook.com/IAMMOREOBJ.

"I Am More: OBJ" follows the New York Giants wide receiver throughout the 2018 NFL season. The series promises an inside look at his recovery from last year's ankle injury; his weekly prep routine before each game; what goes into the choreography of his infamous touchdown dances; and his life off the gridiron, including his love for family and fashion.

In addition to the show itself, Beckham plans to use Facebook Live throughout the season to share his thoughts after each game and answer questions from fans. He'll deliver behind-the-scenes content on Facebook-owned Instagram in between episodes of "I Am More: OBJ."

The show also will have an official Facebook Group for viewers to come together to chat, and have the chance to interact with Beckham through Q&A sessions and polls.

Watch the trailer for "I Am More: OBJ":