Nickelodeon Launches New NickJr.Com Site for Preschoolers
Nickelodeon launched today its newly redesigned NickJr.com website that lets preschoolers play and learn from their favorite characters from the network's hit shows, like Blaze, the pups from PAW PATROL and Dora. Taking its cues from Nick's innovative design for its Nick.com and Nick App, the preschool site features user-friendly navigation, a fully responsive design for mobile, tablet and desktop, and access to full episodes for Nick Jr. channel subscribers. It also contains more content for kids than ever before, including the exclusive digital-first debut of the brand-new animated preschool series, Fresh Beat Band of Spies. Based on Nick's live-action preschool hit show, The Fresh Beat Band, and featuring a problem-solving curriculum, Fresh Beat Band of Spies will also be available on the Nick Jr. App and will premiere Monday, June 15, at 7:00 p.m. (ET/PT) on the Nick Jr. channel.
"The new Nickjr.com is modeled after our successful stable of digital properties--Nick.com, the Nick App and the Nick Jr. App--encouraging kids to explore, learn and have fun," said Matthew Evans, SVP, Digital, Viacom Kids and Family Group. "We know kids and parents want to engage with Nick Jr. in a variety of ways, so we wanted to offer a content-rich experience that includes hundreds of episodes, educational games and exclusive short-form videos that also performs beautifully across multiple devices." The new NickJr.com website allows preschoolers to interact with and learn from popular characters from the net's top-rated preschool series--including PAW Patrol, Blaze and the Monster Machines, DORA AND FRIENDS: INTO THE CITY! and Wallykazam!--anytime, anywhere and on any web-enabled device with mobile data or Wi-Fi connection. At launch on Nickjr.com, preschoolers and their parents can access a variety of educational activities, alphabet buttons that trigger pop-up surprises, over 100 games, over 100 on-demand episodes as part of consumers' pay-TV subscriptions, plus over 1,000 short-form videos including curriculum moments, music videos, funny mashups, and exclusive first looks. The NickJr.com show page for Fresh Beat Band of Spies will also feature music videos and a brand-new online game, "Mummy Museum Mayhem."Nickelodeon, now in its 36th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 20 consecutive years.

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