NBC's TONIGHT SHOW Hits Four-Week HIgh
By: Caryn Robbins Nov. 20, 2014
"The Tonight Show Starring Jimmy Fallon" has generated a four-week high in adults 18-49 and a six-week high in total viewers to dominate the late-night ratings week of Nov. 10-14. Fallon won five of five nights of the week versus the time period's ABC and CBS competition in both adults 18-49 and total viewers.
Fallon's 1.03 rating for the week was his highest since earning a 1.06 during the week of Oct. 13-17 and his 3.680 million viewers overall was a "Tonight" high since the show averaged 3.896 million for the week of Sept. 29-Oct. 3. Fallon beat ABC's "Jimmy Kimmel Live" and CBS's "Late Show with David Letterman" for the week in every key ratings category - adults, men and women 18-34, 18-49 and 25-54, plus total viewers. Fallon's 1.03 rating for the week generated a +69% advantage over Kimmel (0.61) and a +102% margin over Letterman (0.51). At 12:35 a.m. ET, "Late Night with Seth Meyers" outscored CBS's "Late Late Show with Craig Ferguson" in every key ratings measure and also topped ABC's "Nightline" in their head-to-head half-hour from 12:30-1 a.m. in all key categories. At 1:35 a.m. ET, "Last Call with Carson Daly" (0.31 in 18-49 rating) topped CBS's Ferguson (0.30) despite starting an hour later.WEEK 8 Show...18-49...total viewers 11:35 p.m.-12:35 a.m.
Tonight...1.03/5...3.680 million
Dave...0.51/2...2.622 million
Kimmel *...0.61/3...2.584 million 12:35-1:05 a.m.
Nightline...0.38/2...1.550 million 12:35-1:35 a.m.
Seth Meyers *...0.49/3...1.530 million
Ferguson *...0.30/2...1.281 million 1:35 a.m.-2:05 a.m.
Carson Daly * ...0.31/3...0.878 million * Friday's "Kimmel," "Late Night" and "Last Call" were encores.
SEASON AVERAGES Show...18-49...total viewers 11:35 p.m.-12:35 a.m.
Tonight...1.14/5...3.939 million
Dave...0.51/2...2.727 million
Kimmel...0.65/3...2.744 million 12:35-1:05 a.m.
Nightline...0.41/3...1.654 million 12:35-1:35 a.m.
Seth Meyers...0.50/3...1.551 million
Ferguson...0.34/2...1.391 million 1:35 a.m.-2:05 a.m.
Carson Daly ...0.31/3...0.868 million
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